Psychology and Marketing BSc (Hons)
Aberystwyth University
Key Course Facts
Student Reviews
Below you can see course specific reviews of 115 graduates of Psychology and Marketing BSc (Hons) and other courses in Psychology (Non-Specific) at Aberystwyth University for each of the survey questions in comparison to the average for all UK degree courses in Psychology (Non-Specific).
Primarily based on data from undergraduate degree students.
All Psychology (Non-Specific) courses of Aberystwyth University
Salary
Salary of Graduates in Psychology (Non-Specific)
Important: Salary data below is not course specific, but contains data of all students of Psychology (Non-Specific) at the university. Due to data collection methodology, salary data is mainly based on data related to undergraduate students.
15 months after graduation | 3 years after graduation | 5 years after graduation | |
---|---|---|---|
Median salary | £21000 | £18000 | £21000 |
25-75 percentile range | £19000 - £24500 | £13000 - £21000 | £17000 - £27000 |
All Psychology (Non-Specific) courses of Aberystwyth University
Salary of all UK Graduates of Psychology (Non-Specific)
15 months after graduation | 3 years after graduation | 5 years after graduation | |
---|---|---|---|
Median salary | £22985 | £21860 | £25769 |
25-75 percentile range | £20287 - £26430 | £16783 - £26635 | £19607 - £32439 |
All Psychology (Non-Specific) courses in the UK
Course Description
The BSc Psychology and Marketing degree at Aberystwyth University will help you explore the decision on what people buy; how marketing strategies can influence the relationship between the consumer and business; and how social media mediates a change in digital consumer behaviour. These and other themes are explored in the BSc Marketing and Psychology degree that will provide an in-depth understanding of the human psychology and how consumers think, feel and make decisions.
Why study Psychology and Marketing at Aberystwyth University?
Aberystwyth Business School is a gateway centre for the Chartered Institute of Marketing (CIM), which means that upon successful graduation, you will gain exemptions from levels four and six of the CIM qualifications. In addition, the Psychology element is accredited by the British Psychological Society (BPS) allowing two distinct career trajectories one in professional marketing, the other of professional Psychology. The outcome of this approach is to provide you with essential and expected graduates competences that differentiate you during your early career stages; choosing this degree combination helps ensure an effective transition from campus to career.
The Department of Psychology has outstanding teaching and research facilities dedicated to your course. The laboratories and dedicated research spaces provide you with a diverse array of facilities and equipment with which to explore human behaviour. These resources allow you to develop your interests and engage creative problem-solving techniques as you progress towards your graduation.
What will I learn?
In your first year, you’ll gain a solid foundation in key marketing concepts and techniques as well as the fundamentals of Psychology. You will also choose from a wide range of elective modules offered within Aberystwyth Business School and the Department of Psychology.
The second year further develops your competences in areas such as Marketing Research, Cognitive Psychology, Consumer Behaviour and the Psychology of brand management. You will complete a market research project with real clients allowing you to put theory into practice and strengthen your professional consulting abilities.
Final year students explore Psychology of Communication models and frameworks, Neurolinguistic programme techniques in digital marketing and the capstone application of various learning from all previous modules into a final project. Other areas of focus will include Strategic Marketing and Advanced Topics in Consumer Behaviour, and Advanced Social Psychology. You will also be able to choose from options such as The Psychology of Cooperation, Strategic Negotiation and Critical & Creative Communications.
Employability
Your Psychology and Marketing degree will provide an excellent foundation for a professional career in Marketing. Many of our graduates have explored varied career aspirations; the key disciplines include Brand Management, Digital Marketing, Communications and Social Media management, Media planning and advertising, Corporate Marketing Communications, as well as Consumer Behaviour analysis and general management of the Marketing function.
Jobs & Career Perspectives
15 months after graduation, graduates of this course were asked about what they do and, if they are working, about their current job and their perspectives.
All Psychology (Non-Specific) courses of Aberystwyth University
Current jobs
All courses of Aberystwyth University
Required skill level of job after 15 months
All Psychology (Non-Specific) courses of Aberystwyth University
Jobs of graduates of this course (15 months after graduation)
Example below based on all graduates of Psychology and Marketing BSc (Hons) at Aberystwyth University
20% | Business and public service associate professionals |
15% | Elementary occupations |
10% | Managers, directors and senior officials |
5% | Administrative occupations |
5% | Finance Professionals |
5% | Sales occupations |
5% | Customer service occupations |
5% | Business, Research and Administrative Professionals |
5% | Secretarial and related occupations |
5% | Sports and fitness occupations |
Entry Requirements / Admissions
UCAS Tariff of Accepted Students for Psychology (Non-Specific)
All Psychology (Non-Specific) courses of Aberystwyth University
English language requirements
test | Grade | Additional Details |
---|---|---|
Cambridge English Advanced | ||
Cambridge English Proficiency | ||
IELTS (Academic) | 6 | With minimum 5.5 in each component. |
PTE Academic | 62 | With minimum scores of 51 in each component. |
TOEFL (iBT) | 88 | With minimum scores in components as follows: Listening 21; Writing 21; Reading 22; Speaking 23. |
Costs
Tuition Fees Psychology and Marketing BSc (Hons)
England UK | £9000 | year 1 |
---|---|---|
Northern Ireland | £9000 | year 1 |
Scotland | £9000 | year 1 |
Wales | £9000 | year 1 |
Channel Islands | £9000 | year 1 |
Ireland | £9000 | year 1 |
EU | £16520 | year 1 |
International | £16520 | year 1 |
Additional fee information
The UK and Welsh Governments have confirmed that EU students commencing their studies in the academic year 2021/22 will no longer be eligible for home fee status. Fees for EU students will therefore be charged in line with international fees from 2021/22 onwards.
Please note Irish nationals will continue to be eligible for home fee status and support by the Welsh Government under the Common Travel Area arrangement
Average student cost of living in the UK
Rent | £518 |
Water, gas electricity, internet (at home) | £50 |
Supermarket shopping | £81 |
Clothing | £35 |
Eating out | £33 |
Alcohol | £27 |
Takeaways / food deliveries | £30 |
Going out / entertainment (excl.alcohol, food) | £24 |
Holidays and weekend trips | £78 |
Transport within city | £17 |
Self-care / sports | £20 |
Stationary / books | £13 |
Mobile phone / internet | £13 |
Cable TV / streaming | £7 |
Insurance | £51 |
Other | £95 |
Average student cost of living | £1092 |
London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.
How to apply
Application deadline:
January 1, 2025
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Possible Entry Points:
- year 1 (Default entry point)
University Rankings
Positions of Aberystwyth University in top UK and global rankings.
Rankings of Aberystwyth University in related subject specific rankings.
Business
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- #4
- #45
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- Marketing
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CUG The Complete University Guide - By Subject
[Published 08 June, 2023]
See all 25 university rankings of Aberystwyth University
About Aberystwyth University
Aberystwyth University (Aber) was founded in 1872 in Aberystwyth, Wales. This university has earned itself an impressive array of awards in various domains, including in teaching standards and post-graduate employability. Whether you enjoy walking by the beach or visiting the historic town centre, Aberystwyth is a superb option for those students looking for a quiet place to focus on their academic goals.
List of 383 Bachelor and Master Courses from Aberystwyth University - Course Catalogue
Where is this programme taught
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Ranking publishers
The University League Tables
- Published:
- 08 June, 2023