Anglia Ruskin University
Fashion Communication and Branding BA (Hons)
Anglia Ruskin University

Key Course Facts

Student Reviews

Below you can see course specific reviews of 60 graduates of Fashion Communication and Branding BA (Hons) and other courses in Design Studies at Anglia Ruskin University for each of the survey questions in comparison to the average for all UK degree courses in Design Studies.

Overall student satisfaction
69 /100
60 total respondents

Primarily based on data from undergraduate degree students.

The NSS is commissioned by the Office for Students

Salary

Salary of Graduates in Design Studies

Important: Salary data below is not course specific, but contains data of all students of Design Studies at the university. Due to data collection methodology, salary data is mainly based on data related to undergraduate students.

  15 months after graduation 3 years after graduation 5 years after graduation
Median salary £20000 £19000 £23500
25-75 percentile range £18000 - £26000 £14500 - £23500 £17000 - £28000


Salary of all UK Graduates of Design Studies

  15 months after graduation 3 years after graduation 5 years after graduation
Median salary £22025 £20113 £23568
25-75 percentile range £19981 - £25071 £15144 - £24676 £17604 - £29974

Course Description

Forge an international career in the £1.5 trillion fashion industry. Learn the fundamentals of fashion business and marketing, before developing all the necessary commercial skills to get you ready to start your own business or work for a fashion house.

In an increasingly competitive, commercial and technological environment, communication and branding professionals have never played such a central role in buying, retail, import and export, digital marketing and more.

Study BA (Hons) Fashion Communication and Branding at ARU Cambridge, and develop the skills, understanding and knowledge that are critical to international fashion design and business functions. You’ll gain a broad understanding of the fields of fashion, branding, journalism, PR, marketing and management in a global context and develop an understanding of the complex issues surrounding sustainable fashion and environmental impact.

What does a Fashion Communication and Branding student do?

You’ll work closely with students from across our University, including the Faculty of Business and Law on marketing and events, and Cambridge School of Creative Industries and Cambridge School of Art to create eye-catching campaigns and digital content.

Perhaps most importantly, you’ll get time, guidance and support from our experienced staff who, as well as launching and managing their own brands, have worked with companies such as Chloe, Alexander McQueen, Warner Bros Records, and London Records.

Talks from visiting lecturers and live briefs from industry are built into our course. They focus on areas including event management, brand identity, entrepreneurship, sustainability, marketing and promotion.

We'll encourage you to build your profile by entering national and international competitions, as well our as own competitions such as the Sustainability Art Prize. You'll have the chance to develop a business plan and pitch for start-up funding, and you can get involved in our Student Creative Careers Conference too.

You'll also have opportunities to find placements and internships, and visit trade fairs and conferences.

Fashion communication or fashion design?

At ARU we offer degree courses in Fashion Communication and Branding, and Fashion Design. Our Fashion Design degree will help you develop as a designer of womenswear or menswear. You'll create your own fashion designs from day one. Meanwhile, our Fashion Communication and Branding course focuses on fashion journalism and PR, marketing and management, and luxury branding.

Industry-standard facilities

With our Fashion Communication and Branding degree, you’ll have access to all our creative facilities including:

  • dedicated fashion workshops with a variety of industrial sewing machines
  • Ruskin Gallery, a professional digital art gallery
  • Mac and PC suites equipped with the latest software including Adobe Creative suite
  • specialist printmaking workshop including etching, screen-printing and lithography
  • 3D workshops for physical media including wood, plastic, metal and clay
  • photography and media facilities including darkrooms; studios; film processing; digital printing suite; video editing; and professional equipment loans
  • life drawing studio.

Careers

The global apparel market is projected to grow in value from £1 trillion in 2020 to about £1.6 trillion by 2025, showing that the consumer demand is on the rise across the world (Statista, 2021). As a BA (Hons) Fashion Communication and Branding graduate, you could consider career opportunities as a creative director; brand manager; retail manager; account manager (wholesale); branding consultant; global supply chain manager; fashion buyer; fashion PR; journalist; fashion editor; stylist; visual merchandiser; trend forecaster; studio manager; product developer; colour developer.

You might also consider the areas of fashion marketing, and promotions and events management – or branch out on your own as an entrepreneur.

Jobs & Career Perspectives

15 months after graduation, graduates of this course were asked about what they do and, if they are working, about their current job and their perspectives.

Current jobs

Required skill level of job after 15 months

Jobs of graduates of this course (15 months after graduation)

Example below based on all graduates of Fashion Communication and Branding BA (Hons) at Anglia Ruskin University

30% Customer service occupations
10% Managers, directors and senior officials
10% Administrative occupations
10% Media Professionals
10% Welfare and housing associate professionals
5% Artistic, literary and media occupations
5% Teaching and Childcare Support Occupation
5% Teaching Professionals
5% Elementary occupations
5% Welfare and housing associate professionals

Your progress will be continually evaluated throughout each year in group critiques and presentations, where your practical and theoretical research is reviewed in relation to each project proposal. The Personal Development Plan will also give you a critical tool for self-evaluation. You will submit coursework at the end of each module, which will include both your completed project work as well as your developmental visual and contextual research, while your critical and contextual studies will be assessed through essays, seminars, visual presentations, and stand-alone contextual modules. Specific forms of assessment will include research and translation; design/product development and realization, portfolio/visual communication; critical and contextual studies; market, consumer, and research analysis; and placement reports.

Entry Requirements / Admissions

UCAS Tariff of Accepted Students for Design Studies

Qualification requirements

Requirements for international students / English requirements

IELTS academic test score (similar tests may be accepted as well)

    • 4.5
    • Foundation / Pathway Courses
    • 5.5
    • Foundation Law
    • 6.5
    • Graduate Degrees
    • 7.0
    • Graduate Degrees Law
    • 5.5
    • Undergraduate Degrees
Get advice on which foundation courses are best for you to still study Fashion Communication and Branding, BA (Hons), if you do not meet the minimum requirements in terms of UCAS score, A levels, or English language requirements.

Costs

Tuition Fees Fashion Communication and Branding BA (Hons)

England UK £9250 year 1
Northern Ireland £9250 year 1
Scotland £9250 year 1
Wales £9250 year 1
Channel Islands £9250 year 1
Ireland £9250 year 1

Additional fee information

**

Average student cost of living in the UK

Rent £518
Water, gas electricity, internet (at home) £50
Supermarket shopping £81
Clothing £35
Eating out £33
Alcohol £27
Takeaways / food deliveries £30
Going out / entertainment (excl.alcohol, food) £24
Holidays and weekend trips £78
Transport within city £17
Self-care / sports £20
Stationary / books £13
Mobile phone / internet £13
Cable TV / streaming £7
Insurance £51
Other £95
  
Average student cost of living £1092

London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.

How to apply

Application deadline:

January 1, 2025

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Possible Entry Points:

  • year 1 (Default entry point)

University Rankings

Positions of Anglia Ruskin University in top UK and global rankings.

See all 23 university rankings of Anglia Ruskin University

About Anglia Ruskin University

Founded in 1858, Anglia Ruskin University (ARU) is located in Cambridge, England, just a 15-minute walk from the City Centre. This university offers an extensive catalogue of Undergraduate and Postgraduate courses, as well as 8 student housing options at distinct price points. Cambridge is famous for being a student city, and those at ARU can benefit from that by mixing with those students working at the numerous universities throughout the city.

List of 267 Bachelor and Master Courses from Anglia Ruskin University - Course Catalogue

Student composition of Anglia Ruskin University

undergraduates:
23010
postgraduates:
5190
Total:
28200
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Where is this programme taught

Cambridge Campus
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