Marketing MSc
Birkbeck, University of London
Key Course Facts
Student Reviews
Below you can see course specific reviews of 10 graduates of Marketing MSc and other courses in languages and area studies at Birkbeck, University of London for each of the survey questions in comparison to the average for all UK degree courses in languages and area studies .
Primarily based on data from undergraduate degree students.
All languages and area studies courses of Birkbeck, University of London
Salary
Salary of Graduates in CAH19
Important: Salary data below is not course specific, but contains data of all students of languages and area studies at the university. Due to data collection methodology, salary data is mainly based on data related to undergraduate students.
15 months after graduation | 3 years after graduation | 5 years after graduation | |
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Median salary | £33500 | £18000 | £27500 |
25-75 percentile range | £24500 - £45000 | £9500 - £27500 | £11500 - £43000 |
All history of art, architecture and design courses of Birkbeck, University of London
Salary of all UK Graduates of CAH19
15 months after graduation | 3 years after graduation | 5 years after graduation | |
---|---|---|---|
Median salary | £25625 | £23693 | £27744 |
25-75 percentile range | £22269 - £29904 | £17937 - £29563 | £21216 - £36573 |
All CAH19 courses in the UK
Course Description
Marketing plays a central role in companies' strategic planning, determining what products or services may be of interest to customers and the strategy to use in sales, communications and business development.
Our MSc Marketing provides a comprehensive understanding of the relevance and necessity of marketing and insight into the marketing decision-making process. You will be introduced to marketing theory, marketing mixes and current issues and future trends of marketing, while confronting a number of relevant issues, including branding, customer relationship management, digital marketing and green marketing.
Accredited by the Chartered Institute of Marketing (CIM), this course is up to date, intellectually inspiring and relevant, and attracts high-quality, highly motivated students from around the globe.
Highlights
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Based in the School of Business, Economics and Informatics, the Department of Management is an internationally recognised centre of excellence in teaching, research and consultancy in the broad field of management.
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Our academic staff are active researchers as well as enthusiastic teachers, and regularly publish cutting-edge articles in the world's leading journals. We have particular research strengths in international business and strategy, the management of innovation and entrepreneurship, human resource management, corporate governance, sport management and marketing, as well as financial management and accounting.
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Accredited by the Chartered Institute of Marketing (CIM) which is the leading professional body for marketers worldwide. Birkbeck has joined forces with CIM to give our students the opportunity to gain CIM professional qualifications through their Multi-Award Pathway (MAP). CIM qualifications are highly sought after by employers, and MAP, alongside our own degrees, ensures we are equipping our students with the best opportunities for a successful marketing career.
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We engage in significant collaborative research and have excellent contacts with many public and private sector organisations, professional bodies and researchers at other academic institutions.
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Working with the University of London, we also offer an online MSc Marketing.
Jobs & Career Perspectives
15 months after graduation, graduates of this course were asked about what they do and, if they are working, about their current job and their perspectives.
All others in language and area studies courses of Birkbeck, University of London
Current jobs
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Required skill level of job after 15 months
All others in language and area studies courses of Birkbeck, University of London
Jobs of graduates of this course (15 months after graduation)
Example below based on all graduates of Marketing MSc at Birkbeck, University of London
20% | Process, plant and machine operatives |
10% | Engineering professionals |
10% | Elementary occupations |
10% | Engineering professionals |
5% | Managers, directors and senior officials |
5% | Science, engineering and technology associate professionals |
5% | Skilled trades occupations |
5% | Process, plant and machine operatives |
5% | Managers, directors and senior officials |
5% | Elementary occupations |
Entry Requirements / Admissions
Requirements for international students / English requirements
IELTS academic test score (similar tests may be accepted as well)
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- 6.5
- Mphil / PhD
Costs
Tuition Fees Marketing MSc
England UK | £7425 | year 1 |
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Northern Ireland | £7425 | year 1 |
Scotland | £7425 | year 1 |
Wales | £7425 | year 1 |
International | £11610 | year 1 |
Average student cost of living in London
Rent | £518 |
Water, gas electricity, internet (at home) | £50 |
Supermarket shopping | £81 |
Clothing | £35 |
Eating out | £33 |
Alcohol | £27 |
Takeaways / food deliveries | £30 |
Going out / entertainment (excl.alcohol, food) | £24 |
Holidays and weekend trips | £78 |
Transport within city | £17 |
Self-care / sports | £20 |
Stationary / books | £13 |
Mobile phone / internet | £13 |
Cable TV / streaming | £7 |
Insurance | £51 |
Other | £95 |
Average student cost of living | £1092 |
London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.
University Rankings
Positions of Birkbeck, University of London in top UK and global rankings.
See all 17 university rankings of Birkbeck, University of London
About Birkbeck, University of London
Birkbeck, University of London (BBK) was established in 1823, and takes a different stance towards admissions than many other universities. Applicants are encouraged by BKK to apply even if they don’t possess the traditional qualifications normally required, as applications here are also considered based on an assessment of your knowledge on the subject, and any work experience you might have. Being located in the very centre of London, students will have all the advantages of the city’s public transport connections, as well as the chance to live in such a diverse and vibrant city with all that it offers.
List of 197 Bachelor and Master Courses from Birkbeck, University of London - Course Catalogue
Student composition of Birkbeck, University of London
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Total number of students enrolled at Birkbeck, University of London by level Academic year 2021/22 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on February 2022
- undergraduates:
- 4800
- postgraduates:
- 2810
- Total:
- 7610
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Number of students enrolled in courses of subject “Marketing”: 1285 Academic year 2021/22 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on February 2022
Where is this programme taught
Similar courses
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---|---|---|---|---|---|---|---|---|---|---|
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International Business with Marketing MA (Hons) | University of Dundee | 72% | 5% | 7% | £9250 | £20900 | 175 | Dundee | On campus Full-time | |
Marketing (Accelerated) MA (Hons) | Heriot-Watt University | - | 3% | 0% | £9250 | £18704 | 144 | Edinburgh | On campus Full-time | |
Business Economics with Marketing with Spanish MA (Hons) | University of Dundee | 68% | 10% | 0% | £9250 | £20900 | 174 | Dundee | On campus Full-time | |
Business with Marketing MA (Hons) | The University of Edinburgh | 72% | 2% | 0% | £9250 | £26500 | 212 | Edinburgh | On campus Full-time | |
Business Economics with Marketing with French MA (Hons) | University of Dundee | 68% | 10% | 0% | £9250 | £20900 | 174 | Dundee | On campus Full-time | |
Marketing MA (Hons) | Heriot-Watt University | - | 3% | 0% | £9250 | £18704 | 144 | Edinburgh | On campus Full-time |