Birmingham City University
Business with Marketing BA (Hons)
Birmingham City University

Key Course Facts

Student Reviews

Below you can see course specific reviews of 110 graduates of Business with Marketing BA (Hons) and other courses in Business Studies at Birmingham City University for each of the survey questions in comparison to the average for all UK degree courses in Business Studies.

Overall student satisfaction
81 /100
110 total respondents

Primarily based on data from undergraduate degree students.

The NSS is commissioned by the Office for Students

Salary

Salary of Graduates in Business Studies

Important: Salary data below is not course specific, but contains data of all students of Business Studies at the university. Due to data collection methodology, salary data is mainly based on data related to undergraduate students.

  15 months after graduation 3 years after graduation 5 years after graduation
Median salary £25000 £21000 £24500
25-75 percentile range £22000 - £28000 £17000 - £27500 £19000 - £32000


Salary of all UK Graduates of Business Studies

  15 months after graduation 3 years after graduation 5 years after graduation
Median salary £25087 £24598 £28842
25-75 percentile range £21903 - £29746 £18567 - £31945 £21490 - £38869

Course Description

Looking for a business marketing course in Birmingham? Our BA (Hons) Business with Marketing degree offers the opportunity to take a year-long sandwich placement in industry. The course upholds the values of the principles for responsible management education (PRME) defined by the United Nation. It aims to educate future business leaders for a sustainable future.

Our course will equip you with the practical skills and enterprising attributes, enabling you to make an immediate impact on business organisations. You will be able to develop a wide range of cognitive and intellectual skills, together with competencies specific to business and enterprise.

You will be working with academics with specialist knowledge and industry practitioners while studying with us. The course will provide you with the opportunity to develop specialist marketing and business skills, and key transferable skills, all of which will help you stand out when it comes to securing employment.

Your learning will embrace the development and operation of business markets, the management, of key resources including human capital, financial management, strategic management and cultural awareness. You will explore how technology has remodelled the business world and reflect on the accompanying issues around social responsibility and ethical behaviour.

Professional Placement Year

This course offers an optional professional placement year. This allows you to spend a whole year with an employer, following successful completion of your second year, and is a great way to find out more about your chosen career. Some students even return to the same employers after completing their studies.

If you choose to pursue a placement year, you will need to find a suitable placement to complement your chosen area of study. You will be able to draw on the University’s extensive network of local, regional, and national employers, and the support of our Careers teams. If you are able to secure a placement, you can request to be transferred to the placement version of the course.

Please note that fees are payable during your placement year, equivalent to 20% of the total full-time course fee for that year.

Accredited by the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway.

Accredited by the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway.

Jobs & Career Perspectives

15 months after graduation, graduates of this course were asked about what they do and, if they are working, about their current job and their perspectives.

Current jobs

Required skill level of job after 15 months

Jobs of graduates of this course (15 months after graduation)

Example below based on all graduates of Business with Marketing BA (Hons) at Birmingham City University

35% Elementary occupations
20% Teaching and Childcare Support Occupation
10% Media Professionals
5% Teaching Professionals
5% Business and public service associate professionals
5% Sales occupations
5% Artistic, literary and media occupations
5% Administrative occupations
5% Leisure, travel and related personal service occupations
5% Process, plant and machine operatives

Entry Requirements / Admissions

UCAS Tariff of Accepted Students for this course

Qualification requirements

Including a relevant subject/science @ C or above (80 UCAS tariff points)

Level 4 qualification in a related discipline (usually HNC in an engineering pathway).

ALL applicants must possess a Level 5 qualification, such as an HND or FdA in a relevant area in order to be considered for this course. A copy of your HND/FdA module transcripts will be requested, and the original required to be seen at enrolment.

Scottish Higher qualifications are considered on an individual basis

D*D in the BTEC Level 3 Diploma plus grade A in A-level mathematics. or DD in the BTEC Level 3 Diploma plus grade A* in A-level mathematics. We are committed to ensuring that all learners with the potential to succeed, regardless of their background, are encouraged to apply to study with us. The additional information gained through contextual data allows us to recognise a learner’s potential to succeed in the context of their background and experience. Applicants who are highlighted in this way will be made an offer which is lower than the typical offer for that programme. We do not accept the BTEC Extended Diploma without A-level maths. Applicants with a BTEC Extended Diploma should apply for the Engineering/Physics/Mathematics/Geophysics Foundation Year.

Considered at confirmation

Access to HE Diploma

Considered with a maximum of 3 other Level 3 qualifications to obtain 88 pts Preferred subjects:- Art and Design, Business and Economics, Construction and Built Environment, Design Technology, English, Geography, History, Languages, Land Based and Environment, Music, Performing Arts and Drama, Science Excluded subjects:- Hair and Beauty, Health and Social Care, Hospitality, Early Years, Customer Service, Citizenship, Accounting, PE and Sport, Public Services and Uniformed Services, Travel & Tourism Applicants doing Media subjects will be considered on an individual basis by Admissions Tutor.

Including one in a relevant subject/science (80 UCAS tariff points)

With this BTEC you must also achieve grades BB in two A Level subjects.

D in the BTEC Subsidiary Diploma plus grades A*A in two A-levels including mathematics (minimum grade A) or D* in the BTEC Subsidiary Diploma plus grades AA in A-levels including mathematics. We are committed to ensuring that all learners with the potential to succeed, regardless of their background, are encouraged to apply to study with us. The additional information gained through contextual data allows us to recognise a learner’s potential to succeed in the context of their background and experience. Applicants who are highlighted in this way will be made an offer which is lower than the typical offer for that programme. We do not accept the BTEC Extended Diploma without A-level Maths. Applicants with a BTEC Extended Diploma should apply for the Engineering/Physics/Mathematics/Geophysics Foundation Year.

BTEC Level 3 National Diploma: DD plus A Level English at grade B. Preferred:- Performing Arts, Art & Design, Digital Film and Video Production,Business IT, Applied Science,Sport, Sport and Exercise Science

Where an applicant is taking the EPQ in a relevant subject this might be considered alongside other Level 3 qualifications and may attract an alternative offer in addition to the standard offer. If you are taking A Levels, this would be BBB-ABB at A Level (preferably including a foreign language) and grade A in the EPQ.

Grade combinations between 112 - 128 points considered when combined with other Level 3 qualifications including AS and Extended Project to achieve 112 - 128 points. (Subject grades achieved at AS level and then taken at A2 do not count).

Considered with a maximum of 3 other Level 3 qualifications to obtain 88 pts Preferred subjects:- Art and Design, Business and Economics, Construction and Built Environment, Design Technology, English, Geography, History, Languages, Land Based and Environment, Music, Performing Arts and Drama, Science Excluded subjects:- Hair and Beauty, Health and Social Care, Hospitality, Early Years, Customer Service, Citizenship, Accounting, PE and Sport, Public Services and Uniformed Services, Travel & Tourism Applicants doing Media subjects will be considered on an individual basis by Admissions Tutor.

31-30 overall or 665-655 in 3 HL subjects.

Including one in a relevant subject/science (90 UCAS tariff points)

We consider the National Foundation Diploma for entry, preferably in a subject relevant to this course.  Entry requirements are based on achievement of the full National Foundation Diploma with a Distinction grade, PLUS one A-level at Grade A in an essay-based arts, humanities or social science subject, PLUS an EPQ or AS at Grade B.

BTEC Level 3 National Extended Certificate: D plus AB in two A Levels to include English. Preferred:- Performing Arts, Art & Design, Digital Film and Video Production,Business IT, Applied Science,Sport, Sport and Exercise Science

Combined with other level 3 qualifications to achieve 112 - 128 tariff points.

Combined with other level 3 qualifications to achieve 112 - 128 tariff points.

Combined with other level 3 qualifications to achieve 112 - 128 tariff points.

Combined with other level 3 qualifications to achieve 112 - 128 tariff points.

The Welsh Baccalaureate Skills Challenge Certificate will be accepted in lieu of one A Level at the A Level grades specified, excluding any subject specific requirements.

If Mathematics is not taken beyond GCSE, a grade 7, (or A) in GCSE Mathematics, or Core Mathematics grade B is essential

English language requirements

test Grade Additional Details
IELTS (Academic) 6

overall with no less than 5.5 in any level

Get advice on which foundation courses are best for you to still study Business with Marketing, BA (Hons), if you do not meet the minimum requirements in terms of UCAS score, A levels, or English language requirements.

Costs

Tuition Fees Business with Marketing BA (Hons)

England UK £9250 year 1
Northern Ireland £9250 year 1
Scotland £9250 year 1
Wales £9250 year 1
EU £16085 year 1
International £16085 year 1

Average student cost of living in the UK

Rent £518
Water, gas electricity, internet (at home) £50
Supermarket shopping £81
Clothing £35
Eating out £33
Alcohol £27
Takeaways / food deliveries £30
Going out / entertainment (excl.alcohol, food) £24
Holidays and weekend trips £78
Transport within city £17
Self-care / sports £20
Stationary / books £13
Mobile phone / internet £13
Cable TV / streaming £7
Insurance £51
Other £95
  
Average student cost of living £1092

London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.

How to apply

Application deadline:

January 1, 2025

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Possible Entry Points:

  • year 1 (Default entry point)

University Rankings

Positions of Birmingham City University in top UK and global rankings.

See all 15 university rankings of Birmingham City University

About Birmingham City University

Founded in 1853, Birmingham City University (BCU) is located in the city of Birmingham, England. The student population of this institution is made up of students from over 80 nationalities, which allows newly arrived foreign students to quickly feel welcome and at home. State-of-the-art facilities and resources await students on all courses, including the latest Engineering technology, 3D Printing studios, and Horology Workshops, just to name a few. BCU maintains a reputation for having a selective admissions process, so all applicants are recommended to prepare for their interview thoroughly.

List of 310 Bachelor and Master Courses from Birmingham City University - Course Catalogue

Student composition of Birmingham City University

undergraduates:
20675
postgraduates:
5010
Total:
25685
  • BCU Student Stories: Student Accommodation
  • Why we love Birmingham City University!
  • Birmingham City University graduates, advice on making the most of starting out at university.
  • University Q&A | Accommodation, facilities + social life
  • Why choose Birmingham City University (BCU)?
  • Being an international student at Birmingham City University

Where is this programme taught

Curzon Building Campus
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