Bournemouth University
Marketing Communications with Public Relations BA (Hons)
Bournemouth University

Key Course Facts

Salary

Salary of Graduates in Marketing

Important: Salary data below is not course specific, but contains data of all students of Marketing at the university. Due to data collection methodology, salary data is mainly based on data related to undergraduate students.

  15 months after graduation 3 years after graduation 5 years after graduation
Median salary £24000 £29000 £36500
25-75 percentile range £21500 - £27000 £24000 - £34000 £29000 - £45500
Source: HESA - Graduate Outcomes Survey Dec 20, 2022
All Marketing courses of Bournemouth University


Salary of all UK Graduates of Marketing

  15 months after graduation 3 years after graduation 5 years after graduation
Median salary £22848 £23894 £28290
25-75 percentile range £19927 - £25420 £19328 - £29416 £22315 - £36669
Source: Longitudinal Education Outcomes (LEO) by UK Department for Education Dec 20, 2022
All Marketing courses in the UK

Course Description

Develop a solid understanding of marketing communications with a specific focus on public relations. Build lasting relationships and positive reputations, through communication with an organisation's stakeholder groups, achieving mutually beneficial gains.

Why study BA (Hons) Marketing Communications with Public Relations at BU?

  • Hone your skills in strategic public relations management, crisis communication, influencer relations and event management.

  • Equip yourself to enter a variety of potential careers based on your knowledge and expertise in managing stakeholder relationships and organisational reputation . You'll be career-ready with 90% of our Marketing Communication graduates in employment or further studies 15 months after graduating (source DiscoverUni 2021).

  • Work on live briefs set by industry for unit assessments and learn from professionals who deliver guest lectures and workshops every year

  • Co-create academic and professional research with staff including consultancy projects for industry clients

  • At the end of your first year you can choose which Marketing Communications course best suits you and your career interests

  • Complete a work placement anywhere in the world, giving you the chance to put theory into practice, make great career contacts and bolster your blossoming CV.

Accredited by the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway.

Recognised by the Chartered Institute of Public Relations (CIPR).

What You Will Learn

Programme content: As a student of Marketing Communications with Public Relations, BA (Hons) you will study the following course modules.

Year 1

Year 2

Year 3

Year 4

Jobs & Career Perspectives

15 months after graduation, graduates of this course were asked about what they do and, if they are working, about their current job and their perspectives.

chart data
Source: HESA - Graduate Outcomes Survey Dec 20, 2022
All Marketing courses of Bournemouth University

Current jobs

chart data
Source: HESA - Graduate Outcomes Survey Dec 20, 2022
All courses of Bournemouth University

Required skill level of job after 15 months

chart data
Source: HESA - Graduate Outcomes Survey Dec 20, 2022
All Marketing courses of Bournemouth University

Jobs of graduates of this course (15 months after graduation)

Example below based on all graduates of Marketing Communications with Public Relations BA (Hons) at Bournemouth University

63% Business and public service associate professionals
11% Media Professionals
7% Business, Research and Administrative Professionals
4% Sales occupations
2% Elementary occupations
2% Administrative occupations
2% Managers, directors and senior officials
2% Artistic, literary and media occupations
1% Information Technology Professionals
1% Web and Multimedia Design Professionals
Source: Unistats by Higher Education Statistics Agency (HESA) Dec 20, 2022

Entry Requirements / Admissions

Minimum Required UCAS Tariff

104 - 120 UCAS tariff points including a minimum of 2 A-levels or equivalent

Source: UCAS Feb 9, 2023

UCAS Tariff of Accepted Students for Marketing

chart data
Source: Unistats by Higher Education Statistics Agency (HESA) Dec 20, 2022
All Marketing courses of Bournemouth University

Qualification requirements

104 - 120 tariff points from a minimum of four Scottish Highers

102 - 118 UCAS tariff points with any combination of Distinction, Merit, Pass grades

104 - 120 UCAS tariff points from a minimum of two Scottish Advanced Highers.

We accept this qualification, but it must be accompanied by an A-level sized qualification to meet the overall UCAS tariff.

We accept this qualification, but it must be accompanied by an A-level sized qualification to meet the overall UCAS tariff

We accept this qualification, but it must be accompanied by an A-level sized qualification to meet the overall UCAS tariff.

104 tariff points

Accepted as part of the overall tariff but it must be accompanied by 2 A-levels or equivalent

104 tariff points

28 - 31 points

112 tariff points

We accept this qualification, but it must be accompanied by an A-level sized qualification to meet the overall UCAS tariff

112 tariff points

Accepted as part of the overall tariff but it must be accompanied by an A-level or equivalent

Accepted as part of the overall tariff but it must be accompanied by an A-level or equivalent

We accept this qualification, but it must be accompanied by an A-level sized qualification to meet the overall UCAS tariff.

AccessBU: AccessBU provides you with the opportunity to tell us about your circumstances that are not always evident in your UCAS application. This widening access initiative also considers relevant criteria such as being in care or if you live in an area with a low participation rate in Higher Education - if you are eligible, your offer could be up to 16 UCAS tariff points below the published tariff. Apprenticeships: We recognise the transferable knowledge and skills gained through apprenticeships and welcome applications from students with a Level 3 Advanced Apprenticeship recognised by the Institute for Apprenticeships. Each application will be considered on a case-by-case basis. Deferred entry: We are happy to consider eligible applicants for deferred entry. If you have already submitted your application, please submit your deferral request through our website. Direct entry: We welcome applications from students who have previously studied at degree level at other institutions and wish to transfer onto a BU course. Our Recognition of Prior Learning (RPL) procedure enables credit awarded from one institution to contribute to a BU award, subject to an application process. Please visit our RPL webpage for more information. Mature applicants: We recognise that mature applicants may have a wealth of experience rather than formal qualifications, so we’ll consider your application on these merits if included in your application. You’ll need to apply to BU in the usual way through UCAS and you may be invited to an interview to discuss your suitability for the course based on the experience you tell us about in your application.

Source: UCAS Feb 9, 2023

English language requirements

test Grade Additional Details
IELTS (Academic) 6 IELTS (Academic) 6.0 with a minimum of 6.0 in writing and 5.5 in all other components, or equivalent.
Source: UCAS Feb 9, 2023

Get advice on which foundation courses are best for you to still study Marketing Communications with Public Relations, BA (Hons), if you do not meet the minimum requirements in terms of UCAS score, A levels, or English language requirements.

Costs

Tuition Fees Marketing Communications with Public Relations BA (Hons)

England UK £9250 year 1
Northern Ireland £9250 year 1
Scotland £9250 year 1
Wales £9250 year 1
Channel Islands £9250 year 1
Ireland £9250 year 1
EU £15250 year 1
International £15250 year 1

Additional fee information

All fees are quoted in pounds sterling and are per year. Your tuition fees will be the same for each year of your course. Fees during your placement year if applicable: £1850.

Visit Bournemouth University's website for full details.
Source: UCAS Feb 9, 2023

Average student cost of living in the UK

Rent £518
Water, gas electricity, internet (at home) £50
Supermarket shopping £81
Clothing £35
Eating out £33
Alcohol £27
Takeaways / food deliveries £30
Going out / entertainment (excl.alcohol, food) £24
Holidays and weekend trips £78
Transport within city £17
Self-care / sports £20
Stationary / books £13
Mobile phone / internet £13
Cable TV / streaming £7
Insurance £51
Other £95
  
Average student cost of living £1092

London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.

Source: Own research based on surveys and university data

How to apply

Application deadline:

January 1, 2024

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Possible Entry Points:

  • year 1 (Default entry point)
  • year 2
  • year 4

University Rankings

Positions of Bournemouth University in top UK and global rankings.

Rankings of Bournemouth University in related subject specific rankings.

Business

    • #35 
    • #351 
    Business & Management Studies
    QS World University Rankings By Subject
    [Published 22 March, 2023]
    • #30 
    • #37 
    Marketing
    CUG The Complete University Guide - By Subject
    [Published 08 June, 2023]

See all 25 university rankings of Bournemouth University

About Bournemouth University

Established in 1976, Bournemouth University is located in the coastal town of Poole, South West England. Just 20 minutes away from Bournemouth Beach by bicycle, this university has earned itself numerous awards as both a provider of education and of employment. Apart from their reputable courses and programmes that they offer, Bournemouth University gives particular importance to their more than 130 student clubs on-site, which they believe are essential for keeping students happy, as well as giving them the means to add new skills and experiences to their resumes. Bournemouth University has plenty of restaurants, bars, and retail options nearby and the location is great for those who enjoy strolls near the seaside and a pleasant and different social life.

List of 234 Bachelor and Master Courses from Bournemouth University - Course Catalogue

Student composition of Bournemouth University

Students by level of study Academic year 2020/21 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on 10 February 2022
undergraduates:
12520
postgraduates:
2740
Total:
15260
Source: Academic year 2020/21 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on 10 February 2022
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Where is this programme taught

Bournemouth University
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Main Site - Talbot Campus
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