Business Intelligence and Digital Marketing MSc
Brunel University
Key Course Facts
Course Description
The way we do business is changing, particularly how and why we carry out transactions. Decision times are increasingly based upon user-friendliness via mobile and social media, and improving these channels is reliant upon data and analytics. The Business Intelligence and Social Media MScis a new multi-disciplinary course which explores developments in technology for businesses such as social media, business intelligence, and mobile and cloud services.
There is a worldwide shortage of qualified managers with the skills needed for new jobs being created in this area, particularly in the emerging economies. Companies that are actively seeking candidates include tech sector businesses, but also banking, insurance, retail and education. In fact, it’s expected that virtually all business sectors will need to address big data and will need skilled people to manage development.
Developing sound knowledge and understanding of digital business practices, you will learn the importance of data, information, and mass communication technologies to business.
You will be encouraged to reflect on the relevance of these new concepts to business and apply your newly developed skills in advanced research or via professional practice in collaboration with an industry partner.
Entry Requirements / Admissions
Requirements for international students / English requirements
IELTS academic test score (similar tests may be accepted as well)
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- 6.5
- All other courses
-
- 6.5
- Graduate Degrees Arts, Social Sciences, Education and Social Work
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- 7.0
- Graduate Degrees Law
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- 6.0
- Graduate Degrees Science, Technology and IT
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- 6.5
- Undergraduate Degrees Arts, Social Sciences, Education and Social Work
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- 6.5
- Undergraduate Degrees Law
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- 6.0
- Undergraduate Degrees Science, Technology and IT
A 2.2 (or above) UK Honours degree or an equivalent internationally recognised qualification in or a related or non-related subject. Work experience is not required.
Costs
Average student cost of living in the UK
| Rent | £518 |
| Water, gas electricity, internet (at home) | £50 |
| Supermarket shopping | £81 |
| Clothing | £35 |
| Eating out | £33 |
| Alcohol | £27 |
| Takeaways / food deliveries | £30 |
| Going out / entertainment (excl.alcohol, food) | £24 |
| Holidays and weekend trips | £78 |
| Transport within city | £17 |
| Self-care / sports | £20 |
| Stationary / books | £13 |
| Mobile phone / internet | £13 |
| Cable TV / streaming | £7 |
| Insurance | £51 |
| Other | £95 |
| Average student cost of living | £1092 |
London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.
University Rankings
Positions of Brunel University in top UK and global rankings.
See all 32 university rankings of Brunel University
About Brunel University
Established in 1957, Brunel University is located in the large town of Uxbridge, in suburban London. Thanks to its location, Brunel University has numerous public transport connections to London, which students make use of for expanding their options when it comes to work experience placements. The admission rate is lower than in many universities, so applicants should prepare their personal statements and interviews well when applying to enrol here.
List of 270 Bachelor and Master Courses from Brunel University - Course Catalogue
Student composition of Brunel University
-
Total number of students enrolled at Brunel University by level Academic year 2021/22 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on February 2022
- undergraduates:
- 11215
- postgraduates:
- 4730
- Total:
- 15945
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Number of students enrolled in courses of subject “Marketing”: 2980 Academic year 2021/22 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on February 2022
Where is this programme taught
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