Marketing and Brand Management MSc
Kingston University
Key Course Facts
Course Description
Reasons to choose Kingston – Kingston Business School is one of only five per cent of the world’s business schools to be accredited by AACSB International. – Through exemptions awarded by CIM, you will have the opportunity to achieve a CIM qualification – highly valued by employers. – We consult with top industry practitioners, from companies such as Diageo Great Britain to agencies such as Iris, to ensure this course offers the skills valued in industry.
About this course This course focuses on branding from a business perspective. It offers an understanding of the business value of brands and the skills to develop and manage them professionally.
You will develop a solid knowledge of marketing management and be able to oversee a brand across all channels. There are opportunities to apply branding theory to case studies and in a live business context.
Through integrated tasks and workshops, industry links and networking opportunities, there is a focus on career and employability. Your work will form a portfolio to show employers.
Example modules – Strategic Brand Management – Creative Design for Brands – Global Marketing Management
Career opportunities Graduates from this course typically enter the workplace in roles such as brand manager, media planning manager, product marketing manager, digital media buyer and brand marketing executive.
Entry Requirements / Admissions
Requirements for international students / English requirements
IELTS academic test score (similar tests may be accepted as well)
-
- 6.5
- All other courses
-
- 6.0
- Foundation / Pathway Courses
-
- 6.5
- Graduate Degrees
-
- 6.5
- Undergraduate Degrees
Costs
Tuition Fees Marketing and Brand Management MSc
| EU | £17500 | year 1 |
|---|---|---|
| England UK | £12100 | year 1 |
| Northern Ireland | £12100 | year 1 |
| Scotland | £12100 | year 1 |
| Wales | £12100 | year 1 |
| International | £17500 | year 1 |
Average student cost of living in the UK
| Rent | £518 |
| Water, gas electricity, internet (at home) | £50 |
| Supermarket shopping | £81 |
| Clothing | £35 |
| Eating out | £33 |
| Alcohol | £27 |
| Takeaways / food deliveries | £30 |
| Going out / entertainment (excl.alcohol, food) | £24 |
| Holidays and weekend trips | £78 |
| Transport within city | £17 |
| Self-care / sports | £20 |
| Stationary / books | £13 |
| Mobile phone / internet | £13 |
| Cable TV / streaming | £7 |
| Insurance | £51 |
| Other | £95 |
| Average student cost of living | £1092 |
London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.
University Rankings
Positions of Kingston University in top UK and global rankings.
See all 24 university rankings of Kingston University
About Kingston University
Founded in 1899, Kingston University is located in the suburban town of Kingston upon Thames, London. The university’s four campuses can be found in and around the town centre, with a free shuttle bus helping students to get there. This university offers what they call Flexi-stay accommodation, which allows students to book rooms in their residence halls for periods in which they expect to be studying exceptionally hard.
List of 307 Bachelor and Master Courses from Kingston University - Course Catalogue
Student composition of Kingston University
-
Total number of students enrolled at Kingston University by level Academic year 2021/22 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on February 2022
- undergraduates:
- 12155
- postgraduates:
- 4525
- Total:
- 16680
-
Number of students enrolled in courses of subject “Marketing”: 2555 Academic year 2021/22 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on February 2022
Where is this programme taught
Show on map
Similar courses
| Program | University | Student satisfaction | Unemployed | Dropout | Tuition (UK) | Tuition (International) |  UCAS Tariff |
City | ||
|---|---|---|---|---|---|---|---|---|---|---|
|
Business Economics with Marketing MA (Hons) | University of Dundee | 68% | 10% | 0% | £9250 | £20900 | 174 | Dundee | On campus Full-time |
|
|
Business Economics with Marketing and History MA (Hons) | University of Dundee | 87% | 10% | 0% | £9250 | £20900 | 172 | Dundee | On campus Full-time |
|
|
Business Economics with Marketing and Politics MA (Hons) | University of Dundee | 68% | 10% | 0% | £9250 | £20900 | 174 | Dundee | On campus Full-time |
|
|
Business Economics with Marketing and Psychology MA (Hons) | University of Dundee | 75% | 2% | 6% | £9250 | £20900 | 173 | Dundee | On campus Full-time |
|
|
International Business with Marketing MA (Hons) | University of Dundee | 72% | 5% | 7% | £9250 | £20900 | 175 | Dundee | On campus Full-time |
|
|
Business Economics with Marketing with Spanish MA (Hons) | University of Dundee | 68% | 10% | 0% | £9250 | £20900 | 174 | Dundee | On campus Full-time |
|
Business with Marketing MA (Hons) | The University of Edinburgh | 72% | 2% | 0% | £9250 | £26500 | 212 | Edinburgh | On campus Full-time |
|
|
Business Economics with Marketing with French MA (Hons) | University of Dundee | 68% | 10% | 0% | £9250 | £20900 | 174 | Dundee | On campus Full-time |
|
|
Business Economics with Marketing and Geography MA (Hons) | University of Dundee | 68% | 10% | 0% | £9250 | £20900 | 179 | Dundee | On campus Full-time |
|
Digital Marketing MSc | University of Huddersfield | - | - | - | £8900 | £18700 | - | Huddersfield | On campus Full-time |
