International Tourism Management with Marketing BA (Hons)
Leeds Beckett University
Key Course Facts
Student Reviews
Below you can see course specific reviews of 180 graduates of International Tourism Management with Marketing BA (Hons) and other courses in Tourism, Transport and Travel at Leeds Beckett University for each of the survey questions in comparison to the average for all UK degree courses in Tourism, Transport and Travel.
Primarily based on data from undergraduate degree students.
All Tourism, Transport and Travel courses of Leeds Beckett University
Salary
Salary of all UK Graduates of
15 months after graduation | 3 years after graduation | 5 years after graduation | |
---|---|---|---|
Median salary | £22910 | £20830 | £24369 |
25-75 percentile range | £19839 - £26189 | £16042 - £26488 | £18552 - £31827 |
All courses in the UK
Course Description
Combine your passion for travel with marketing expertise to gain an insight into the mind of today’s tourism consumer to design effective communications and successful experiences.
Learn about the power of the tourism consumer and get ahead of the curve in tourism marketing by learning to recognise how and when travellers make decisions and what type of holidays they might wish to take.
As part of this course, you’ll:
- Combine your passion for travel and exploration with a marketing focus
- Identify different customer segments to develop effective marketing strategies and campaigns aimed at the right audience, at the right time, and using the right platforms
- Develop an understanding of consumer trends – who wants what type of holiday, the types of holiday likely to be available in the future and the kinds of message consumers are likely to engage with
- Gain an insight into moral, ethical, environmental and legal issues, allowing you to make a valuable contribution to the tourism and travel sector
ACCREDITATION
This course is recognised by the Tourism Management Institute (TMI). Leeds Beckett is also an Institute of Travel & Tourism recognised university and an ABTA Partner. ITT is the only professional membership body for the UK travel and tourism industry. Membership will enable you to raise your profile, take advantage of networking opportunities with key players in the sector and to enhance your CV and future career prospects.
Find out more
This course will enable you to acquire an understanding of sustainable tourism and development. You’ll also study the organisational structure and management of this ever-expanding field. This will help you to learn how businesses operate and how skilled leaders can add to their success. In your second and third year, you’ll have the opportunity to further enhance your knowledge through specialist marketing modules. You’ll link your marketing work with innovative launches of new tourism experiences. In the final year of your course, you’ll develop your entrepreneurialism by working on live projects with key industry partners to create new solutions to real-life marketing challenges.
With our flexible study options, you’ll be able to specialise in a specific area that could lead to your career of choice such as: destination management or tourist attractions management.
Your assessment
Whichever modules you select, you'll never sit an exam. Our assessments are designed to test the skills that are in high demand by our industry, and you'll receive expert support and guidance to ensure you can achieve your full potential. Visit the Teaching & Learning section further down this page for more information on which modules you'll be able to study.
UK Centre of Excellence
We were the first UK university to be recognised as a Centre of Excellence for Tourism. Awarded by the leading professional body, the ITT (the Institute of Travel and Tourism), this recognition puts us at the forefront of education and research in this dynamic sector.
A year in industry
You’ll be able to impress even the most demanding of future employers with your hands-on experience if you take the opportunity to work in industry. You’ll be able to travel the globe working in one or multiple places throughout the year. Why not combine a season in a resort with experience in operations or applying for a year working with Disney in Florida? Our dedicated placement team will support you every step of the way as you build an impressive CV.
Field trips
Our local and international field trips will take your learning outside the classroom so you can experience tourism first-hand.
Expert practitioners
Our specialist teaching team includes research-active academics and industry professionals who work as consultants to the course. Their expertise will help to shape your learning.
Entry Requirements / Admissions
UCAS Tariff of Accepted Students for Tourism, Transport and Travel
All Tourism, Transport and Travel courses of Leeds Beckett University
Requirements for international students / English requirements
IELTS academic test score (similar tests may be accepted as well)
-
- 6.5
- All Degrees
Costs
Tuition Fees International Tourism Management with Marketing BA (Hons)
England UK | £9250 | year 1 |
---|---|---|
Northern Ireland | £9250 | year 1 |
Scotland | £9250 | year 1 |
Wales | £9250 | year 1 |
Average student cost of living in the UK
Rent | £518 |
Water, gas electricity, internet (at home) | £50 |
Supermarket shopping | £81 |
Clothing | £35 |
Eating out | £33 |
Alcohol | £27 |
Takeaways / food deliveries | £30 |
Going out / entertainment (excl.alcohol, food) | £24 |
Holidays and weekend trips | £78 |
Transport within city | £17 |
Self-care / sports | £20 |
Stationary / books | £13 |
Mobile phone / internet | £13 |
Cable TV / streaming | £7 |
Insurance | £51 |
Other | £95 |
Average student cost of living | £1092 |
London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.
How to apply
Application deadline:
January 1, 2025
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Possible Entry Points:
- year 1 (Default entry point)
University Rankings
Positions of Leeds Beckett University in top UK and global rankings.
See all 26 university rankings of Leeds Beckett University
About Leeds Beckett University
Established in 1824, Leeds Beckett University is located on the Northern side of Leeds City Centre. There are a variety of campus buildings in the area, including the Polytechnic site, Electric Press, the Old Broadcasting House, the university’s Business School, and more. Leeds is the ideal student city, with an abundance of activities and nightlife to take advantage of, plus a reliable bus service for getting around easily.
List of 121 Bachelor and Master Courses from Leeds Beckett University - Course Catalogue
Student composition of Leeds Beckett University
-
Total number of students enrolled at Leeds Beckett University by level Academic year 2021/22 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on February 2022
- undergraduates:
- 16235
- postgraduates:
- 3890
- Total:
- 20125
-
Number of students enrolled in courses of subject “Marketing”: 3920 Academic year 2021/22 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on February 2022
Where is this programme taught
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