Fashion Marketing BSc (Hons)
The University of Manchester
Key Course Facts
Student Reviews
Below you can see course specific reviews for 55 graduates of Fashion Marketing BSc (Hons) at The University of Manchester for each of the survey questions in comparison to the average for all UK degree courses in Marketing.
This particular course
Salary
Salary of Graduates in Business and Management
Important: Salary data below is not course specific, but contains data of all students of Marketing at the university. Due to data collection methodology, salary data is mainly based on data related to undergraduate students.
| 15 months after graduation | 3 years after graduation | 5 years after graduation | |
|---|---|---|---|
| Median salary | £26000 | £29000 | £37500 |
| 25-75 percentile range | £23500 - £30500 | £23000 - £37000 | £27500 - £51000 |
All Business and Management courses of The University of Manchester
Salary of all UK Graduates of Business and Management
| 15 months after graduation | 3 years after graduation | 5 years after graduation | |
|---|---|---|---|
| Median salary | £22935 | £20975 | £24634 |
| 25-75 percentile range | £20599 - £25970 | £16096 - £25755 | £18669 - £31522 |
All Business and Management courses in the UK
Course Description
This course has a strong focus on the unique way in which fashion products are marketed. Key marketing theory is studied with specialist emphasis on the interface between design, creativity and the commercial imperative. Fashion marketing theory is about understanding and satisfying consumer needs. On this course, students develop an understanding of the fashion consumer, consumer behaviour, segmentation, targeting and positioning. Internal and external influences on individual and organisational decision making are also considered.
Fashion marketing considers the fashion product, the nature of pricing (with costing and global economics in mind), the way the product is branded, communicated and promoted to consumers and the environment in which it is sold. Students also consider the global nature of the fashion industry and its impact on marketing. A key feature of fashion marketing in this course is the opportunity to study multimedia Computer Aided Design packages in the context of brand concept, communication and application. The concepts of marketing most relevant to fashion, for example visual merchandising, public relations, social media and multi channel marketing are given particular emphasis in the course.
Jobs & Career Perspectives
15 months after graduation, graduates of this course were asked about what they do and, if they are working, about their current job and their perspectives.
All Business and Management courses of The University of Manchester
Current jobs
All courses of The University of Manchester
Required skill level of job after 15 months
All Marketing courses of The University of Manchester
Jobs of graduates of this course (15 months after graduation)
Example below based on all graduates of Fashion Marketing BSc (Hons) at The University of Manchester
| 30% | Teaching Professionals |
| 22% | Business, Research and Administrative Professionals |
| 10% | Information Technology Professionals |
| 8% | Skilled trades occupations |
| 6% | Administrative occupations |
| 4% | Finance Professionals |
| 2% | Sales occupations |
| 2% | Elementary occupations |
| 2% | Teaching Professionals |
| 1% | Business and public service associate professionals |
Grading & Study Time
Entry Requirements / Admissions
UCAS Tariff of Accepted Students for this course
This particular course
Qualification requirements
The University recognises a number of foundation programmes as suitable for entry to this undergraduate programme: Applicants completing the INTO Manchester in partnership with The University of Manchester international foundation programme are required to achieve AAB and an EAP score of Grade C (with nothing below a D) . Applicants completing the NCUK International Foundation year are required to achieve AAB and an EAP score of Grade C (with nothing below a D) . Applicants studying other Foundation programmes should contact the academic School to check if their qualification is recognised for entry to this programme and for specific entry requirements.
English language requirements
| test | Grade | Additional Details |
|---|---|---|
| IELTS (Academic) | 6 | With no sub-test below 60. |
Costs
Average student cost of living in the UK
| Rent | £518 |
| Water, gas electricity, internet (at home) | £50 |
| Supermarket shopping | £81 |
| Clothing | £35 |
| Eating out | £33 |
| Alcohol | £27 |
| Takeaways / food deliveries | £30 |
| Going out / entertainment (excl.alcohol, food) | £24 |
| Holidays and weekend trips | £78 |
| Transport within city | £17 |
| Self-care / sports | £20 |
| Stationary / books | £13 |
| Mobile phone / internet | £13 |
| Cable TV / streaming | £7 |
| Insurance | £51 |
| Other | £95 |
| Average student cost of living | £1092 |
London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.
How to apply
Application deadline:
January 1, 2025
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Possible Entry Points:
- year 1 (Default entry point)
University Rankings
Positions of The University of Manchester in top UK and global rankings.
See all 40 university rankings of The University of Manchester
About The University of Manchester
The University of Manchester is a publicly funded research university with a mission to advance education, knowledge and wisdom for the good of society. University of Manchester’s main site is home to the majority of its faculties and is referred to by its students as ‘the campus’, although in reality Manchester does not have a campus but is instead interspersed throughout the city of Manchester.
List of 622 Bachelor and Master Courses from The University of Manchester - Course Catalogue
Student composition of The University of Manchester
-
Total number of students enrolled at The University of Manchester by level Academic year 2021/22 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on February 2022
- undergraduates:
- 30130
- postgraduates:
- 12730
- Total:
- 42860
-
Number of students enrolled in courses of subject “Fashion”: Academic year - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on February 2022
Where is this programme taught
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Similar courses
| Program | University | Student satisfaction | Unemployed | Dropout | Tuition (UK) | Tuition (International) |  UCAS Tariff |
City | ||
|---|---|---|---|---|---|---|---|---|---|---|
|
Fashion Photography (with Integrated Foundation & Professional Practice Years) BA (Hons) | University for the Creative Arts | - | - | - | £9250 | £17500 | - | Canterbury | On campus Full-time |
|
Fashion BA (Hons) | Teesside University | 83% | 5% | 12% | £9250 | £15000 | 109 | Middlesbrough | On campus Full-time |
|
Fashion Management with Marketing BA (Hons) | Southampton Solent University | - | 10% | 10% | £9250 | £15000 £16125 | 123 | Southampton | On campus Full-time |
|
|
Fashion Image & Styling BA (Hons) | University for the Creative Arts | 76% | 6% | 3% | £9250 | £17500 | 144 | Canterbury | On campus Full-time |
|
Fashion Business and Promotion with a Foundation Year BA (Hons) | Birmingham City University | - | - | - | £9250 | £16085 | - | Birmingham | On campus Full-time |
|
Fashion Business and Marketing BA (Hons) | The University of Winchester | - | - | - | £9250 | £16700 | - | Winchester | On campus Full-time |
|
|
Fashion Design with a Foundation Year BA (Hons) | Birmingham City University | - | - | - | £9250 | £16085 | - | Birmingham | On campus Full-time |
|
|
Fashion Atelier & Tailoring (with Integrated Foundation Year) BA (Hons) | University for the Creative Arts | - | - | - | £9250 | £17500 | - | Canterbury | On campus Full-time |
|
Fashion Design with Foundation Year BA (Hons) | University of Derby | - | - | - | £9250 | £14900 | - | Derby | On campus Full-time |
|
Fashion Marketing and Management (Professional Placement Year) BA (Hons) | Bath Spa University | 74% | 3% | 5% | £9250 | £15750 | 115 | Bath | On campus Full-time |
