University of Bath
Sport Management MSc
University of Bath

Key Course Facts

Course Description

Enhance your understanding of the business and policy aspects of the fast-evolving sports industry. You’ll explore private, public and voluntary organisations.

This course has been co-developed by our Department for Health and the School of Management, with a strong influence from industry partners from both. This gives you a mix of Bath’s sporting and business expertise, delivered with a real-world focus.

You'll cover the diverse theories and methods relevant to the sports industry. This will develop your ability to assess sports and exercise services and events, and respond to the challenges of this rapidly evolving industry.

Alongside this, you’ll study core management concepts and practices, with a focus on the types of business involved in sport and exercise provision.

You’ll cover key topics such as:

  • marketing and promotions
  • sponsorship
  • entrepreneurship and innovation
  • leadership
  • organisational culture
  • athlete management
  • policy and development
  • research design and analysis

Practice Track

The Practice Track is an alternative to a dissertation. It’s your chance to work on a consultancy or research-based project with an external organisation, using the skills and knowledge you’ll gain during your studies.

As part of a group, you’ll conduct appropriate research, analyse data (if necessary) and share your solution as a written report and presentation.

You will benefit from our well-established business connections across the sports industry, both in the UK and overseas.

Students have previously completed their Practice Track projects with:

  • Aurora For Training and Development
  • Bath Rugby Club
  • Bristol City Football Club
  • Juventus Academy, Shanghai, China
  • Kinetic Foundation
  • Rugby Players Association (RPA)
  • SportWorks
  • UK Sport

Practice Track project numbers are limited each year. You’ll apply for a suitable project with one of our external partners and will receive support from us during this process. If a suitable project can’t be secured, you will complete a dissertation instead.

Informed teaching to enhance your learning experience

You’ll learn from experts in sports policy and management, as well as staff in the wider Department for Health and School of Management. Their passion, knowledge and research shape their teaching to enhance your learning experience.

Gain important career skills

The course is designed for both recent graduates of sport or management undergraduate degrees, as well as current practitioners working within the sport, exercise or health sectors.

You’ll develop professional practical skills suited to current careers in the sports management industry, as well as key transferable skills relevant to other career paths and further study.

Graduate prospects

This course will prepare you for a variety of roles across the private, public, and voluntary sectors, such as:

  • sport development officer
  • sport administrator
  • sport agent
  • sport marketer
  • event manager
  • sport consultancy
  • sport entrepreneurship
  • outdoor activities or education manager

Graduates from this course have gone on to work for:

  • Scotland Triathlon
  • Team Bath
  • Royal Yachting Association
  • Theta (sportswear brand)

Others have also chosen to continue their academic study.

- Dissertation - Essay - Oral presentation - Report

Entry Requirements / Admissions

Requirements for international students / English requirements

IELTS academic test score (similar tests may be accepted as well)

    • 6.5
    • All other courses
    • 6.0
    • Foundation / Pathway Courses
    • 7.0
    • Graduate Degrees
    • (no subscore less than 6.5)
    • 6.5
    • Undergraduate Degrees
Get advice on which foundation courses are best for you to still study Sport Management, MSc, if you do not meet the minimum requirements in terms of UCAS score, A levels, or English language requirements.

You should have a bachelor's honours degree or international equivalent, typically a 2:1 or above.

To apply for this course you should have an undergraduate degree in any subject.

You will need to submit a personal statement when you apply which:

provides evidence of how your academic, professional and personal experiences equip you to meet the demands of the course documents and expresses your reasons for wishing to study Sport Management at the University of Bath *outlines your subsequent and future career intentions and aspirations

We may make an offer based on a lower grade if you can provide evidence of your suitability for the degree.

Costs

Average student cost of living in the UK

Rent £518
Water, gas electricity, internet (at home) £50
Supermarket shopping £81
Clothing £35
Eating out £33
Alcohol £27
Takeaways / food deliveries £30
Going out / entertainment (excl.alcohol, food) £24
Holidays and weekend trips £78
Transport within city £17
Self-care / sports £20
Stationary / books £13
Mobile phone / internet £13
Cable TV / streaming £7
Insurance £51
Other £95
  
Average student cost of living £1092

London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.

University Rankings

Positions of University of Bath in top UK and global rankings.

See all 30 university rankings of University of Bath

About University of Bath

The University of Bath is a university located in Bath, Somerset, which, in their own words, aims to deliver world-class research and teaching, and to benefit the wider population through their research, enterprise and influence. The main campus is based in Claverton Down, just 1.5 miles away from Bath city centre with its spectacular views and assorted activities to get up to in your free time.

List of 58 Bachelor and Master Courses from University of Bath - Course Catalogue

Student composition of University of Bath

undergraduates:
13615
postgraduates:
3470
Total:
17085
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Where is this programme taught

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