University of Essex
International Marketing and Entrepreneurship MSc
University of Essex

Course modalities offered

Key Course Facts

Student Reviews

Below you can see course specific reviews of 275 graduates of International Marketing and Entrepreneurship MSc and other courses in Economics at University of Essex for each of the survey questions in comparison to the average for all UK degree courses in Economics.

The NSS is commissioned by the Office for Students

Salary

Salary of Graduates in Economics

Important: Salary data below is not course specific, but contains data of all students of Economics at the university. Due to data collection methodology, salary data is mainly based on data related to undergraduate students.

  15 months after graduation 3 years after graduation 5 years after graduation
Median salary £27000 £29000 £36500
25-75 percentile range £24000 - £30000 £21000 - £36500 £30500 - £48500


Salary of all UK Graduates of Economics

  15 months after graduation 3 years after graduation 5 years after graduation
Median salary £30101 £31974 £42762
25-75 percentile range £25019 - £35263 £24892 - £42048 £30343 - £57314

Course Description

Marketing in an international business environment requires a dual set of skills in strategic marketing and agile business management. In order to do business across borders you must first learn to appreciate cross-cultural challenges in your marketing approach.

Our MSc International Marketing and Entrepreneurship explores the theoretical and practical approaches to marketing planning, strategy, communications and customer-centred business. You do not need to have previously studied marketing to undertake this course.

You examine how these topics apply to public and private organisations in varying stages of formation, growth or change management, in different international and cultural environments. We expose you to cutting-edge marketing techniques, encourage your creativity and develop your critical thinking, analytical, strategic and leadership skills.

Topics include:

- the marketing communications mix, including: advertising; public relations; personal selling; sales promotion and direct marketing

  • marketing strategies, including product, pricing, promotion and distribution strategies
  • new product development
  • supply chain management and operations
  • theories and practices of entrepreneurship

This course is delivered by Essex Business School at our Southend Campus. Students and staff come to us from all over the world, creating a classroom experience rich in diversity and working together to build a global understanding. Essex is also a place with entrepreneurial spirit; we have more start-up businesses than any other county in the UK. Together this entrepreneurial spirit and global community make for the perfect place to study entrepreneurship and international marketing. Your course benefits from current research by the Strategy, Operations and Entrepreneurship group which is based at our Southend Campus and focuses on answering the question: “How can organisations and entrepreneurs increase their benefits to society and minimise their environmental impact?” A Masters from Essex Business School can give you a solid foundation on which to build your international marketing career.

Jobs & Career Perspectives

15 months after graduation, graduates of this course were asked about what they do and, if they are working, about their current job and their perspectives.

Current jobs

Required skill level of job after 15 months

Jobs of graduates of this course (15 months after graduation)

Example below based on all graduates of International Marketing and Entrepreneurship MSc at University of Essex

22% Business, Research and Administrative Professionals
18% Leisure, travel and related personal service occupations
14% Managers, directors and senior officials
12% Elementary occupations
7% Administrative occupations
6% Business and Financial Project Management Professionals
2% Teaching Professionals
2%
2% Business and public service associate professionals
2% Elementary occupations

Grading Distribution

Students of the course received the following grades

Entry Requirements / Admissions

UCAS Tariff of Accepted Students for Economics

Requirements for international students / English requirements

IELTS academic test score (similar tests may be accepted as well)

    • 6.5
    • Graduate Degrees
    • 6.0
    • Undergraduate Degrees

Research councils and some University of Essex studentships available.
Get advice on which foundation courses are best for you to still study International Marketing and Entrepreneurship, MSc, if you do not meet the minimum requirements in terms of UCAS score, A levels, or English language requirements.

Entry requirements for this course can be found on the University of Essex website.

Costs

Tuition Fees International Marketing and Entrepreneurship MSc

England UK £14300 year 1
Northern Ireland £14300 year 1
Scotland £14300 year 1
Wales £14300 year 1
Channel Islands £14300 year 1
Ireland £14300 year 1
EU £22400 year 1
International £22400 year 1

Additional fee information

Fees displayed are for 2024-25 entry. Fees for part-time courses are calculated pro-rata to the relevant full-time fee.

Tuition fees may be subject to annual increases in each year of study in line with inflation.

Average student cost of living in the UK

Rent £518
Water, gas electricity, internet (at home) £50
Supermarket shopping £81
Clothing £35
Eating out £33
Alcohol £27
Takeaways / food deliveries £30
Going out / entertainment (excl.alcohol, food) £24
Holidays and weekend trips £78
Transport within city £17
Self-care / sports £20
Stationary / books £13
Mobile phone / internet £13
Cable TV / streaming £7
Insurance £51
Other £95
  
Average student cost of living £1092

London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.

University Rankings

Positions of University of Essex in top UK and global rankings.

Rankings of University of Essex in related subject specific rankings.

Business

    • #33 
    • #238 
    Business
    URAP University Ranking by Academic Performance - By Field
    [Published 22 July, 2023]

See all 29 university rankings of University of Essex

About University of Essex

The University of Essex, is a public, research university where curiosity prevails and thinking outside the box isn’t just encouraged, it’s expected. Based in the county of the same name, Essex, the main campus is located in Wivenhoe Park, near Colchester. It is home to the university’s three faculties, Humanities, Science & Health and Social Sciences, as well as a very large community of local rabbits, and other small fauna typical of the English countryside.

List of 921 Bachelor and Master Courses from University of Essex - Course Catalogue

Student composition of University of Essex

undergraduates:
12070
postgraduates:
3690
Total:
15760
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Where is this programme taught

Southend Campus
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