University of Gloucestershire
Marketing, Advertising and Branding (with Foundation) BA (Hons)
University of Gloucestershire

Key Course Facts

Course Description

Why an Integrated Foundation Stage? An Integrated Foundation Stage starts your degree studies with a year spent learning the skills required to progress onto a full honours degree. Alongside an introduction to Marketing, Advertising and Branding, you will develop valuable study skills, communication, team work and problem-solving techniques which help to build your confidence and prepare you for the rest of your course.

Why Marketing, Advertising and Branding? Our Marketing, Advertising and Branding degree prepares you for a successful career, as you learn to master the art of persuasion, pitching to clients, managing the creative process and delivering on brief. You’ll explore subjects such as customer behaviour, marketing principles and the global business environment, while optional modules in topics such as luxury brand management and the advertising agency allow you to tailor your degree to your own ambitions. With the opportunity to study global brands on an international trip to Milan (additional costs may apply, see course web page for details), as well as work placements with firms such as Warner Brothers and BMW, our programme of business experiences really helps our graduates stand out from the crowd.

You’ll draw on the expertise of lecturers with extensive professional credentials and research experience, and be inspired by industry guest speakers. The course benefits from Chartered Institute of Marketing (CIM) accreditation, recognised by major employers, allowing you to graduate with exemptions from the CIM Diploma. You’ll also take advantage of the cutting-edge facilities at our brand new School of Business and Technology building at Oxstalls campus, Gloucester, including equipment you’d find in company headquarters around the globe. Oxstalls is also home to The Growth Hub, where you may have the opportunity to gain experience as a shadow consultant, working with real businesses looking to grow and develop.

Why University of Gloucestershire? We’ve been using our expertise to support and inspire students since 1847. Join us and you will benefit from professional-standard facilities in the beautiful, historic surroundings of Cheltenham and Gloucester. Our vibrant and tight-knit community of over 10,000 students and staff paired with a wide variety of courses means you will have the best of both worlds – a diverse community of sports clubs, societies and activities while also benefiting from specialist lecturers who value you as an individual.

Who Cares? We do. We care about our students and the planet. We listened to what our students value most, turning our prospectus digital and providing opportunities for them to protect the planet and move on to study in an environment that works hard to support future generations. As a result, we’re proud that the University of Gloucestershire has been judged the UK’s most sustainable university.

Our students never tire of finding inspiration here in the dynamic county of Gloucestershire, home to over 45 festivals every year, including 2000trees, Wychwood and the world-famous Cheltenham Literature festival.

Come and experience the University of Gloucestershire for yourself by booking an open day at

Experience an open day Take the next step and book yourself a place at a University of Gloucestershire open day at This is your chance to see the university for yourself, get a real insight into what we're about and meet your potential course tutors and lecturers. Our student ambassadors will also be on hand to show you round your campus. Take the opportunity to get up-to-the minute advice and guidance from the people who have been here and experienced University of Gloucestershire life already.

To find out more information about this course, visit, email us on [email protected] or call 03330 14 14 14.

Accredited by the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway.

Student Reviews

Below you can see course specific reviews for 7 graduates of Marketing, Advertising and Branding (with Foundation) BA (Hons) at University of Gloucestershire for each of the survey questions in comparison to the average for all UK degree courses in Advertising.

Overall student satisfaction
81 /100
7 total respondents

Primarily based on data from undergraduate degree students.

The NSS is commissioned by the Office for Students


Salary of Graduates of Marketing, Advertising and Branding (with Foundation) BA (Hons) at University of Gloucestershire

Important: Salary data below is not course specific, but contains data of all students of Marketing, Advertising and Branding (with Foundation) BA (Hons) at the university. Due to data collection methodology, salary data is mainly based on data related to undergraduate students.

  15 months after graduation 3 years after graduation 5 years after graduation
Median salary £21000 £25000 £29000
25-75 percentile range £18000 - £24500 £21500 - £31000 £23500 - £39000

Salary of all UK Graduates of Advertising

  15 months after graduation 3 years after graduation 5 years after graduation
Median salary £22971 £23942 £28323
25-75 percentile range £19988 - £25515 £19374 - £29472 £22352 - £36875

What You Will Learn

Programme content: As a student of Marketing, Advertising and Branding (with Foundation), BA (Hons) you will study the following course modules.

Level 4

Level 5

Level 6


Jobs & Career Perspectives

15 months after graduation, graduates of this course were asked about what they do and, if they are working, about their current job and their perspectives.

Current jobs

Job in line with future plans

Utilise skills from studies

Work is meaningful

Required skill level of job after 15 months

% Skilled jobs

Jobs of graduates of this course (15 months after graduation)

Example below based on all graduates of Marketing, Advertising and Branding (with Foundation) BA (Hons) at University of Gloucestershire

45% Business and public service associate professionals
10% Business, Research and Administrative Professionals
10% Media Professionals
5% Administrative occupations
5% Secretarial and related occupations
5% Sales occupations
5% Managers, directors and senior officials
5% Elementary occupations
5% Information Technology Professionals
5% Web and Multimedia Design Professionals

Entry Requirements / Admissions

Minimum Required UCAS Tariff

UCAS Tariff of Accepted Students for this course

Qualification requirements

Grade 4/C in GCSE English Language and Mathematics (or equivalent) are normally required.

Requirements for international students / English requirements

IELTS academic test score (similar tests may be accepted as well)

    • 6.0
    • All Degrees

We welcome international students from around the world. Studying in the UK can be a great experience allowing you to meet new people, try new things and experience a new country. Come and join us:
Do you not fulfill the minimum requirements in terms of UCAS score, A levels, or English language requirements?
Get advice on which foundation courses are best for you to still be able to join Marketing, Advertising and Branding (with Foundation), BA (Hons).


Tuition Fees Marketing, Advertising and Branding (with Foundation) BA (Hons)

EU £15000 year 1
England UK £9250 year 1
Northern Ireland £9250 year 1
Scotland £9250 year 1
Wales £9250 year 1
International £15000 year 1

Additional fee information

Additional costs and fee information can be found at:

Average student cost of living in the UK

Rent £518
Water, gas electricity, internet (at home) £50
Supermarket shopping £81
Clothing £35
Eating out £33
Alcohol £27
Takeaways / food deliveries £30
Going out / entertainment (excl.alcohol, food) £24
Holidays and weekend trips £78
Transport within city £17
Self-care / sports £20
Stationary / books £13
Mobile phone / internet £13
Cable TV / streaming £7
Insurance £51
Other £95
Average student cost of living £1092

London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.

How to apply

Application deadline:

January 1, 2024

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Possible Entry Points:

  • Foundation

University Rankings

Positions of University of Gloucestershire in top UK and global rankings.

Rankings of University of Gloucestershire in related subject specific rankings.


    • #49 
    • #59 
    CUG The Complete University Guide - By Subject
    [Published 13 June, 2022]

See all university rankings of University of Gloucestershire

What students say about studying Advertising in the UK?

  • BA Advertising and Marketing: Student placement
  • A Day In The Life Of An Advertising Student
  • Why YOU should major in advertising

About University of Gloucestershire

The University of Gloucester is a university with three campuses, located in Gloucester, England. Two of the campuses are based in Cheltenham, and the other one in Gloucester itself. The Park and Francis Close Hall belong to Cheltenham, while Oxstalls is the name of the Gloucester campus. Each location is used for distinct functions that the university carries out.

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Where is this programme taught

The University of Gloucestershire
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Main Site - Park Campus
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