University of Greenwich
Advertising and Digital Marketing Communications BA (Hons)
University of Greenwich

Course modalities offered

Key Course Facts

Salary

Salary of all UK Graduates of

  15 months after graduation 3 years after graduation 5 years after graduation
Median salary £28663 £30583 £35060
25-75 percentile range £26283 - £31518 £25509 - £35943 £28785 - £43518

Course Description

Gain the skills you need for a career in advertising and digital marketing communications with a degree that offers exemptions from CIM and IDM marketing examinations.

This degree is designed to develop your ability to identify marketing trends, understand consumer behaviour and create attention-grabbing campaigns. Modules on customer insight, brand management and social media focus on real world knowledge while briefs from the Institute of Direct and Digital Marketing and other organisations give you practical experience.

Our strong links with businesses provide students with the opportunity to undertake work placements. Previous students have undertaken work placements at companies such as Microsoft, Warner Music Group and IBM. Recent Greenwich advertising and digital marketing graduates have gone on to work at Google, Coca Cola and OgilvyOne.

What you should know about this course

  • Study Advertising and Digital Marketing Communications and earn up to £28,000 on graduation, based on our average graduate earnings (HESA 2020)
  • You'll gain exemptions from modules of professional qualifications, including CIM and IDM, in preparation for a career in digital marketing
  • Work placements at companies such as Microsoft, Warner Music Group and IBM
  • Our degree in this subject is ranked 2nd in London for graduate prospects (The Complete University Guide League Tables 2023)
  • Our modules in Marketing are ranked 2nd in London(The Complete University Guide League Tables 2023)

On this course, students are assessed through a combination of course work, exams and practical assessment where relevant. Each course has formal assessments which count towards your grade. Some courses may also include 'practice' assignments, which help you monitor progress and do not count towards your final grade.

Entry Requirements / Admissions

Requirements for international students / English requirements

IELTS academic test score (similar tests may be accepted as well)

    • 6.5
    • Graduate Degrees
    • 6.0
    • Undergraduate Degrees
Get advice on which foundation courses are best for you to still study Advertising and Digital Marketing Communications, BA (Hons), if you do not meet the minimum requirements in terms of UCAS score, A levels, or English language requirements.

Costs

Tuition Fees Advertising and Digital Marketing Communications BA (Hons)

England UK £9250 year 1
Northern Ireland £9250 year 1
Scotland £9250 year 1
Wales £9250 year 1
EU £16150 year 1
International £16150 year 1
EU £17000 year 1
International £17000 year 1

Additional fee information

**

Average student cost of living in London

Rent £518
Water, gas electricity, internet (at home) £50
Supermarket shopping £81
Clothing £35
Eating out £33
Alcohol £27
Takeaways / food deliveries £30
Going out / entertainment (excl.alcohol, food) £24
Holidays and weekend trips £78
Transport within city £17
Self-care / sports £20
Stationary / books £13
Mobile phone / internet £13
Cable TV / streaming £7
Insurance £51
Other £95
  
Average student cost of living £1092

London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.

How to apply

Application deadline:

January 1, 2025

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Possible Entry Points:

  • year 1 (Default entry point)

University Rankings

Positions of University of Greenwich in top UK and global rankings.

Rankings of University of Greenwich in related subject specific rankings.

Business

    • #37 
    • #49 
    Marketing
    CUG The Complete University Guide - By Subject
    [Published 08 June, 2023]

See all 27 university rankings of University of Greenwich

About University of Greenwich

The University of Greenwich operates on government funding, and is based in London and Kent, England. The university’s main campus, the Old Royal Naval College, as well as its Avery Hill campus are located in the Royal Borough of Greenwich, in Greater London. Its satellite campus in Medway, Kent is part of a collaboration with the University of Kent.

List of 214 Bachelor and Master Courses from University of Greenwich - Course Catalogue

Student composition of University of Greenwich

undergraduates:
15845
postgraduates:
5550
Total:
21395
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Where is this programme taught

University of Greenwich (Greenwich Campus)
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