Marketing and Advertising BA (Hons)
University of Lincoln

Key Course Facts
Course Description
The BA (Hons) Advertising and Marketing degree at Lincoln offers the opportunity to develop the creativity, knowledge and skills to deliver successful global campaigns, in preparation for a career in the creative industries. This course aims to introduce topics such as buyer behaviour, brand development, the advertising process, media planning and global marketing, enabling students to develop a comprehensive understanding of the role of advertising and marketing in business and society.
Students have the opportunity to learn how to apply marketing techniques at both the strategic and operational levels, to implement creative advertising strategies and to develop an understanding of the importance of marketing and advertising in meeting business objectives. The importance of digital marketing is acknowledged throughout the programme and students have the opportunity to develop digital skills from the first year.
Student Reviews
Below you can see course specific reviews for 18 graduates of Marketing and Advertising BA (Hons) at University of Lincoln for each of the survey questions in comparison to the average for all UK degree courses in Advertising.
This particular course
Salary
Salary of Graduates of Marketing and Advertising BA (Hons) at University of Lincoln
Important: Salary data below is not course specific, but contains data of all students of Marketing and Advertising BA (Hons) at the university. Due to data collection methodology, salary data is mainly based on data related to undergraduate students.
15 months after graduation | 3 years after graduation | 5 years after graduation | |
---|---|---|---|
Median salary | £22000 | £24500 | £29500 |
25-75 percentile range | £20000 - £25000 | £20000 - £30000 | £24500 - £39000 |
All Advertising courses of University of Lincoln
Salary of all UK Graduates of Advertising
15 months after graduation | 3 years after graduation | 5 years after graduation | |
---|---|---|---|
Median salary | £22971 | £23942 | £28323 |
25-75 percentile range | £19988 - £25515 | £19374 - £29472 | £22352 - £36875 |
All Advertising courses of UK
What You Will Learn
Programme content: As a student of Marketing and Advertising, BA (Hons) you will study the following course modules.
Year 1
Year 2
Year 3
Jobs & Career Perspectives
15 months after graduation, graduates of this course were asked about what they do and, if they are working, about their current job and their perspectives.
This particular course
Current jobs
Job in line with future plans
Utilise skills from studies
Work is meaningful
Required skill level of job after 15 months
% Skilled jobs
Jobs of graduates of this course (15 months after graduation)
Example below based on all graduates of Marketing and Advertising BA (Hons) at University of Lincoln
70% | Business and public service associate professionals |
15% | Administrative occupations |
5% | Science, engineering and technology associate professionals |
Grading & Study Time
Assessment Methods
Study Time Distribution
Grading Distribution
Students of the course received the following grades
Entry Requirements / Admissions
Minimum Required UCAS Tariff
From a minimum of 3 A Levels or equivalent qualifications.
UCAS Tariff of Accepted Students for this course
This particular course
Qualification requirements
112 UCAS Tariff points to include a minimum of 4 Highers or a combination of Highers and Advanced Highers.
45 Level 3 credits with a minimum of 112 UCAS Tariff points
The University accepts a wide range of qualifications as the basis for entry and will consider applicants who have a mix of qualifications. We also consider applicants with extensive and relevant work experience and will give special individual consideration to those who do not meet the standard entry qualifications.
Requirements for international students / English requirements
IELTS academic test score (similar tests may be accepted as well)
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- 6.5
- All Degrees
Get advice on which foundation courses are best for you to still be able to join Marketing and Advertising, BA (Hons).
Costs
Tuition Fees Advertising and Marketing BA (Hons)
England UK | £9250 | year 1 |
---|---|---|
Northern Ireland | £9250 | year 1 |
Scotland | £9250 | year 1 |
Wales | £9250 | year 1 |
Channel Islands | £9250 | year 1 |
International | £14700 | year 1 |
Additional fee information
Some courses offer the opportunity to take part in placements. When students are on an optional placement in the UK or overseas or studying abroad, they will be required to cover their own transport and accommodation and meals costs. Placements can range from a few weeks to a full year if students choose to undertake an optional sandwich year in industry. Students are encouraged to obtain placements in industry independently. Tutors may provide support and advice to students who require it during this process.
With regards to text books, the University provides students who enrol with a comprehensive reading list and our extensive library holds either material or virtual versions of the core texts that students are required to read. However, students may prefer to purchase some of these for themselves and will therefore be responsible for this cost.
Average student cost of living in the UK
Rent | £518 |
Water, gas electricity, internet (at home) | £50 |
Supermarket shopping | £81 |
Clothing | £35 |
Eating out | £33 |
Alcohol | £27 |
Takeaways / food deliveries | £30 |
Going out / entertainment (excl.alcohol, food) | £24 |
Holidays and weekend trips | £78 |
Transport within city | £17 |
Self-care / sports | £20 |
Stationary / books | £13 |
Mobile phone / internet | £13 |
Cable TV / streaming | £7 |
Insurance | £51 |
Other | £95 |
Average student cost of living | £1092 |
London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.
How to apply
Application deadline:
January 1, 2024
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Possible Entry Points:
- year 1 (Default entry point)
- year 2
- year 3
University Rankings
Positions of University of Lincoln in top UK and global rankings.
Rankings of University of Lincoln in related subject specific rankings.
Business
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- #22
- #27
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- Marketing
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CUG The Complete University Guide - By Subject
[Published 13 June, 2022]
See all university rankings of University of Lincoln
What students say about studying Advertising in the UK?
About University of Lincoln
The University of Lincoln is a publicly funded research university in Lincoln, England. The main campus is close to Brayford Pool, a natural lake in the centre of the city of Lincoln. As an educational institution it puts an emphasis on the quality of its teaching, ensuring students arrive at their exams feeling as prepared as possible.
Where is this programme taught



Similar courses
Program | University | Student satisfaction | Unemployed | Dropout | Tuition (UK) | Tuition (International) | City | ||||
---|---|---|---|---|---|---|---|---|---|---|---|
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Marketing and Advertising BA (Hons) | University of Lincoln | 88% | 0% | 0% | £9250 | £14700 | 132 | Lincoln | On campus Full-time | |
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Advertising and Marketing Communications BA (Hons) | De Montfort University | 74% | 5% | 0% | £9250 | £14250 | 109 | Leicester | On campus Full-time | |
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Advertising/Marketing (with Professional Placement) BA/BSc (Hons) | Canterbury Christ Church University | 78% | 0% | 10% | £9250 | £14500 | 93 | Canterbury | On campus Full-time | |
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Graphic Design, Advertising & Marketing BA (Hons) | University of Worcester | 81% | 5% | 13% | £9250 | £13100 | 125 | Worcester | On campus Full-time | |
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Advertising/Media and Communications (with Professional Placement) BA/BSc (Hons) | Canterbury Christ Church University | 89% | 0% | 10% | £9250 | £14500 | 96 | Canterbury | On campus Full-time | |
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Photography: Editorial and Advertising BA (Hons) | University of Gloucestershire | 81% | 0% | 10% | £9250 | £15000 | 130 | Cheltenham | On campus Full-time | |
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Advertising and Digital Marketing Communications BA (Hons) | University of Greenwich | 60% | 0% | 8% | £9250 | £14500 | 126 | London | On campus Part-time | |
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Marketing, Advertising & Public Relations BA (Hons) | University of Worcester | 52% | 5% | 20% | £9250 | £13100 | 132 | Worcester | On campus Full-time | |
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Advertising/Human Resource Management BSc (Hons) | Canterbury Christ Church University | 71% | 0% | 0% | £9250 | £14500 | 91 | Canterbury | On campus Full-time | |
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Advertising and Marketing Management BA (Hons) | Cardiff Metropolitan University | 74% | 3% | 6% | £9000 | £13000 | 125 | Cardiff | On campus Full-time |
Ranking publishers
The University League Tables
- Published:
- 13 June, 2022
- Criteria used in ranking -CUG The Complete University Guide - By Subject:
- Entry Standards 26%
Student Satisfaction 26%
Research Quality 22%
Graduate Prospects 26%