University of Reading
Business and Management (Data Analytics & Digital Business) BSc (Hons)
University of Reading

Key Course Facts

Student Reviews

Below you can see course specific reviews of 80 graduates of Business and Management (Data Analytics & Digital Business) BSc (Hons) and other courses in Management, Leadership at University of Reading for each of the survey questions in comparison to the average for all UK degree courses in Management, Leadership.

Overall student satisfaction
71 /100
80 total respondents

Primarily based on data from undergraduate degree students.

The NSS is commissioned by the Office for Students

Salary

Salary of Graduates in Management, Leadership

Important: Salary data below is not course specific, but contains data of all students of Management, Leadership at the university. Due to data collection methodology, salary data is mainly based on data related to undergraduate students.

  15 months after graduation 3 years after graduation 5 years after graduation
Median salary £27500 £34500 £45500
25-75 percentile range £24000 - £33500 £29000 - £41000 £36000 - £62000


Salary of all UK Graduates of Management, Leadership

  15 months after graduation 3 years after graduation 5 years after graduation
Median salary £28949 £26721 £30948
25-75 percentile range £24705 - £34866 £19712 - £34870 £22384 - £42707

Course Description

Gain a thorough understanding of technology and big data in a wider business context, with our BSc Business and Management (Data Analytics and Digital Business) degree.

This flexible course, taught by academics from Henley Business School, equips you with the expertise to develop and implement technology and data-driven solutions for business. You’ll study the underlying theories and concepts of digital business, and learn how to apply them in the real world.

Your core modules will cover:

  • business data analytics
  • information systems
  • business applications development
  • technology advisory practices
  • project management.

You’ll also study the core disciplines that underpin business – including economics, psychology and sociology – and explore topics such as:

  • international strategy
  • marketing
  • organisational behaviour
  • operations
  • entrepreneurship
  • human resource management
  • accounting.

You’ll learn through a combination of lectures, seminars, practical workshops, and self-guided study. This will provide the opportunity to discuss subject materials in an in-depth way with your lecturers and fellow students.

Throughout your studies, you will:

  • explore the interdisciplinary nature of business
  • apply the skills and knowledge you learn to current business problems
  • study the emerging challenges facing global markets.

Choose BSc Business and Management (Data Analytics and Digital Business) at Henley Business School

  • Ranked 6th for graduate prospects in Business, Management & Marketing in the Guardian University Guide, 2020.
  • Triple-accredited status from the UK, European and US accrediting bodies (AMBA, EQUIS and AACSB).

Flexible study options

After the first year of your BSc Business and Management (Data Analytics and Digital Business) degree, you will have the option to transfer to any of our other specialist pathways:

  • BSc Business and Management (Accounting)
  • BSc Business and Management (Entrepreneurship)
  • BSc Business and Management (Marketing)
  • BSc International Business and Management
  • BSc International Business and Management with a Modern Language

Alternatively, you could transfer onto the more general BSc Business and Management where you’ll be offered a wide range of options in your second and final years – allowing you to tailor your learning to your individual interests.

All of our degrees are available as four-year options, with either a Placement Year or Study Year Abroad in the third year.

A focus on employability with BSc Business and Management (Data Analytics and Digital Business)

We are passionate about developing your personal skills alongside your business acumen.

Our focus on self-development aims to prepare you for the external market – from internships and placements to full-time employment. The skills required to secure, and succeed, in future roles are embedded into the curriculum.

For example, you will undertake a short, guided project in your second year focusing on social responsibility in action. Working with local communities, you’ll have the opportunity to put your skills into practice, gain new experiences, and open yourself up to new ways of thinking.

Accredited by the EFMD Quality Improvement System.

Accredited by the Association to Advance Collegiate Schools of Business (AACSB).

Jobs & Career Perspectives

15 months after graduation, graduates of this course were asked about what they do and, if they are working, about their current job and their perspectives.

Current jobs

Required skill level of job after 15 months

Jobs of graduates of this course (15 months after graduation)

Example below based on all graduates of Business and Management (Data Analytics & Digital Business) BSc (Hons) at University of Reading

45% Administrative occupations
30% Sales occupations
10% Teaching Professionals
5% Managers, directors and senior officials
5% Secretarial and related occupations
5% Legal professionals
5% Welfare and housing associate professionals

Entry Requirements / Admissions

UCAS Tariff of Accepted Students for this course

English language requirements

test Grade Additional Details
IELTS (Academic) 6.5

We require a minimum score of 6.5 overall with at least 5.5 in each element of the test (Listening, Speaking, Reading and Writing).

TOEFL (iBT) 88

We require a minimum score of 88 overall with no less than 17 in Listening and Writing, 18 in Reading and 20 in Speaking.

Cambridge English Advanced

We require a grade B or a score of 176 overall with no element less than 162.

Cambridge English Proficiency

We require a grade C or a score of 176 overall with no element less than 162.

PTE Academic 69

We require a minimum score of 69 overall with at least 59 in each element of the test (Listening, Speaking, Reading and Writing).

Institution's Own Test

Test of English for Educational Purposes (TEEP). We require a minimum score of 6.5 overall with at least 5.5 in each element of the test (Listening, Speaking, Reading and Writing).

Trinity ISE

We require a Merit in each element from ISE II. If you take ISE III or ISE IV, we require a Pass in each element.

Get advice on which foundation courses are best for you to still study Business and Management (Data Analytics & Digital Business), BSc (Hons), if you do not meet the minimum requirements in terms of UCAS score, A levels, or English language requirements.

Costs

Tuition Fees Business and Management (Data Analytics & Digital Business) BSc (Hons)

England UK £9250 year 1
Northern Ireland £9250 year 1
Scotland £9250 year 1
Wales £9250 year 1
Channel Islands £9250 year 1
Ireland £9250 year 1
EU £22350 year 1
International £22350 year 1

Average student cost of living in the UK

Rent £518
Water, gas electricity, internet (at home) £50
Supermarket shopping £81
Clothing £35
Eating out £33
Alcohol £27
Takeaways / food deliveries £30
Going out / entertainment (excl.alcohol, food) £24
Holidays and weekend trips £78
Transport within city £17
Self-care / sports £20
Stationary / books £13
Mobile phone / internet £13
Cable TV / streaming £7
Insurance £51
Other £95
  
Average student cost of living £1092

London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.

How to apply

Application deadline:

January 1, 2025

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Possible Entry Points:

  • year 1 (Default entry point)

University Rankings

Positions of University of Reading in top UK and global rankings.

Rankings of University of Reading in related subject specific rankings.

Business

    • #18 
    • #98 
    Business
    URAP University Ranking by Academic Performance - By Field
    [Published 22 July, 2023]

See all 29 university rankings of University of Reading

About University of Reading

The University of Reading is a publicly funded university in Reading, Berkshire, England. Reading has four major campuses; London Road and Whiteknights campus which are located in Reading itself, with Greenlands campus being found on the banks of the River Thames. The fourth campus is known as Iskandar Puteri, in Malaysia.

List of 375 Bachelor and Master Courses from University of Reading - Course Catalogue

Student composition of University of Reading

undergraduates:
11905
postgraduates:
3995
Total:
15900
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Where is this programme taught

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