University of the Arts London
Fashion Marketing and Consumer Behaviour BA (Hons)
University of the Arts London

Key Course Facts

Student Reviews

Below you can see course specific reviews of 25 graduates of Fashion Marketing and Consumer Behaviour BA (Hons) and other courses in Applied Psychology at University of the Arts London for each of the survey questions in comparison to the average for all UK degree courses in Applied Psychology.

The NSS is commissioned by the Office for Students

Salary

Salary of all UK Graduates of

  15 months after graduation 3 years after graduation 5 years after graduation
Median salary £24530 £23374 £27731
25-75 percentile range £21631 - £27556 £18858 - £28875 £21890 - £35920

Course Description

BA (Hons) Fashion Marketing and Consumer Behaviour provides a broad theoretical and practical base from which to launch your career in the fashion and marketing industries. Students will explore the reasons why consumers make purchase decisions and prioritise certain brands over others, and integrate market research techniques to uncover consumer insights.

What can you expect?

This course runs alongside our BA (Hons) Fashion Marketing. Whilst each course has its own specialism and distinct focus, there are areas of commonality, presenting opportunities for cross-course teaching and student collaboration. The Year One curriculum is shared across both courses. In Year two the specialisms emerge.

You will be introduced to concepts of human behaviour, through investigations of how and why we buy fashion goods and services. You’ll also develop your data skills to understand how it can be used in decision-making and to understand consumer behaviour. Consumer Psychology will introduce you to the science behind consumer behaviour and the mental traits, states and processes that determine it.

As well as your own individual work there are opportunities for collaboration with other students on group projects. You will gain invaluable experience by interacting with fashion industry professionals through guest speakers, industry visits and live industry projects.

You will have the option of doing a placement year between the second and final year of the course. Successful completion of this placement year will give you an additional qualification. You will also have the opportunity to make contacts and build relationships within the industry.

London College of Fashion (LCF) undergraduate courses develop your personal and professional skills. On this course you will develop skills in your discipline until you are an independent creative thinker. Your skills will make you capable of making an effective contribution to this sector of the fashion industry. We embed Personal and Professional Development (PPD) skills in all units on every course. Speaker programmes with contributions from alumni and members of industry are a part of many courses. We encourage graduates who wish to continue their education at postgraduate level to progress to suitable courses within the College, the University or elsewhere.

The course is based at High Holborn near the central London areas of Lincoln’s Inn Fields and Clerkenwell. Holborn is just a short walk away from The British Museum, Somerset House and the historic Leather Lane market. As well as many of LCF’s Fashion business courses, High Holborn is home to UAL’s Students’ Union and a show room space hosting student led exhibitions.

About London College of Fashion

London College of Fashion, UAL, has been nurturing creative talent for over a century, offering courses in all things fashion. Through inspirational teaching we nurture the next generation of creative leaders and thinkers who work in responsible, analytical and ingenious ways. Our strategic commercial partnerships support local and global enterprise. Students benefit from our connections with industry and so does industry. Through teaching, specialist research, and collaborative work, we empower our students to think differently, using fashion to examine the past, build a sustainable future, and improve the way we live.

Entry Requirements / Admissions

UCAS Tariff of Accepted Students for Applied Psychology

Get advice on which foundation courses are best for you to still study Fashion Marketing and Consumer Behaviour, BA (Hons), if you do not meet the minimum requirements in terms of UCAS score, A levels, or English language requirements.

Costs

Tuition Fees Fashion Marketing and Consumer Behaviour BA (Hons)

England UK £9250 year 1
Northern Ireland £9250 year 1
Scotland £9250 year 1
Wales £9250 year 1
Channel Islands £9250 year 1
Ireland £9250 year 1

Average student cost of living in London

Rent £518
Water, gas electricity, internet (at home) £50
Supermarket shopping £81
Clothing £35
Eating out £33
Alcohol £27
Takeaways / food deliveries £30
Going out / entertainment (excl.alcohol, food) £24
Holidays and weekend trips £78
Transport within city £17
Self-care / sports £20
Stationary / books £13
Mobile phone / internet £13
Cable TV / streaming £7
Insurance £51
Other £95
  
Average student cost of living £1092

London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.

How to apply

Application deadline:

January 1, 2025

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Possible Entry Points:

  • year 1 (Default entry point)

University Rankings

Positions of University of the Arts London in top UK and global rankings.

Rankings of University of the Arts London in related subject specific rankings.

Business

    • #19 
    • #22 
    Marketing
    CUG The Complete University Guide - By Subject
    [Published 08 June, 2023]

See all 8 university rankings of University of the Arts London

About University of the Arts London

University of the Arts London is the collective name of a group consisting of six colleges specialised in the Arts. These institutions include Central Saint Martins, London College of Communication, Wimbledon College of Arts, London College of Communication, Chelsea College of Arts, and Camberwell College of Arts.

List of 73 Bachelor and Master Courses from University of the Arts London - Course Catalogue

Student composition of University of the Arts London

undergraduates:
16390
postgraduates:
3790
Total:
20180

Where is this programme taught

London College of Fashion
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