University of Worcester
Digital Marketing (Placement Year) BA (Hons)
University of Worcester

Key Course Facts

Student Reviews

Below you can see course specific reviews of 35 graduates of Digital Marketing (Placement Year) BA (Hons) and other courses in Computing at University of Worcester for each of the survey questions in comparison to the average for all UK degree courses in Computing.

Overall student satisfaction
82 /100
35 total respondents

Primarily based on data from undergraduate degree students.

The NSS is commissioned by the Office for Students

Salary

Salary of Graduates in Computing

Important: Salary data below is not course specific, but contains data of all students of Computing at the university. Due to data collection methodology, salary data is mainly based on data related to undergraduate students.

  15 months after graduation 3 years after graduation 5 years after graduation
Median salary £27000 £23000 £28000
25-75 percentile range £21000 - £30000 £18500 - £27500 £21500 - £34000


Salary of all UK Graduates of Computing

  15 months after graduation 3 years after graduation 5 years after graduation
Median salary £26112 £29000 £27000
25-75 percentile range £23061 - £30112 £19500 - £32000 £17500 - £40500

Course Description

Overview

Where do you start if you want to develop a digital marketing strategy? Given the digital revolution facing today’s workforce, digital marketing provides vital skills today for acquiring and retaining customers. This course enables you to step ahead on the route towards digital transformation to support organisational growth. You'll be supported by regular coaching, and our professional network of academic staff, business leaders and the Chartered Institute of Marketing (CIM).

This course has been designed to ensure you have all of the knowledge, skills and expertise to launch yourself as a digital marketing graduate. You'll be well placed to launch yourself as a digital marketing graduate, whether you aspire to work in a marketing role or for a marketing agency. You will gain subject expertise in marketing with a grounding in contemporary digital issues (such as digital content systems, Ecommerce, social media advertising, digital marketing communications and E-business). You will be able to demonstrate your digital marketing knowledge through active experience, such as applied consultancy projects, paid placements, internships, and study abroad. From this active and authentic learning experience you will have the skills to demonstrate that you are a digital native, with creative, customer-oriented and commercially focused skills that are valued by today’s employers.

Key features

  • Develop enhanced employability skills through internships, consultancy projects, a one-year paid placement and integrated coaching from experienced marketing and digital business leaders.
  • Grow your experience of working on digital marketing campaigns and developing websites for commercial clients through the Business School's commercial opportunities.
  • Experience international cultures and develop a global mind-set through options to work and study abroad.

Why the University of Worcester?

The University of Worcester is a close-knit and high-achieving community where students are supported to succeed at every level.

The University is a truly inclusive place where every person counts as an individual. From designing imaginative facilities to providing practical support and tailored learning, we strive to help people of all backgrounds and abilities to achieve their own rich potential. We work hard to break down barriers and provide opportunities for all.

Recent University of Worcester achievements

  • Shortlisted for Times Higher Education’s University of the Year in 2016, 2019 and 2020
  • Top 5 in the UK for Quality Education in Times Higher Education’s University Impact Rankings 2019, 2020, 2021 and 2022
  • Sustainability Institution of the Year in the Green Gown Awards 2019
  • Top 10 for Sustained Employment - Longitudinal Educational Outcomes survey (2017)

Accredited by the Chartered Management Institute (CMI).

Jobs & Career Perspectives

15 months after graduation, graduates of this course were asked about what they do and, if they are working, about their current job and their perspectives.

Current jobs

Required skill level of job after 15 months

Jobs of graduates of this course (15 months after graduation)

Example below based on all graduates of Digital Marketing (Placement Year) BA (Hons) at University of Worcester

65% Caring personal services
15% Teaching Professionals
10% Skilled trades occupations
5% Process, plant and machine operatives
5% Sales occupations
5% Teaching and Childcare Associate Professionals
5% Administrative occupations

Entry Requirements / Admissions

Minimum Required UCAS Tariff

plus GCSE English and Maths at Grade C / 4 or above

UCAS Tariff of Accepted Students for Computing

Qualification requirements

Requirements for international students / English requirements

IELTS academic test score (similar tests may be accepted as well)

    • 6.5
    • All other courses
    • 4.5
    • Foundation year
    • 6.5
    • Graduate Degrees
    • 6.0
    • Undergraduate Degrees
Get advice on which foundation courses are best for you to still study Digital Marketing (Placement Year), BA (Hons), if you do not meet the minimum requirements in terms of UCAS score, A levels, or English language requirements.

Costs

Average student cost of living in the UK

Rent £518
Water, gas electricity, internet (at home) £50
Supermarket shopping £81
Clothing £35
Eating out £33
Alcohol £27
Takeaways / food deliveries £30
Going out / entertainment (excl.alcohol, food) £24
Holidays and weekend trips £78
Transport within city £17
Self-care / sports £20
Stationary / books £13
Mobile phone / internet £13
Cable TV / streaming £7
Insurance £51
Other £95
  
Average student cost of living £1092

London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.

How to apply

Application deadline:

January 1, 2025

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Possible Entry Points:

  • year 1 (Default entry point)

University Rankings

Positions of University of Worcester in top UK and global rankings.

See all 10 university rankings of University of Worcester

About University of Worcester

The University of Worcester (UW) is a publicly funded research university, located in Worcester, England. Dating back to 1946 as an Emergency Teacher Training College, it was only in 2005 that UW received official university status. The university’s main campus is known as St John’s and is where most of the courses take place, although those related to business, computing, marketing and management are taken on by the university’s secondary campus which is known as City Campus.

List of 213 Bachelor and Master Courses from University of Worcester - Course Catalogue

Student composition of University of Worcester

undergraduates:
6750
postgraduates:
1230
Total:
7980
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Where is this programme taught

Main Site
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