University of Reading
Marketing (International Marketing) MSc
University of Reading

Key Course Facts

Salary

Salary of all UK Graduates of

  15 months after graduation 3 years after graduation 5 years after graduation
Median salary £22820 £18460 £20799
25-75 percentile range £17528 - £26934 £13130 - £23882 £14555 - £27277
Source: Longitudinal Education Outcomes (LEO) by UK Department for Education Dec 20, 2022
All courses in the UK

Course Description

This Masters degree is designed to equip you with an understanding of the strategies and practices used in international marketing. In addition, you’ll learn analysis of the global marketing environment, different cultures and behaviours, marketing opportunities and strategy options.

Through these postgraduate studies you will critically assess the marketing strategies adopted by a range of global and small enterprises and offer solutions. The added complexity of trading across borders digitally is also featured in this very popular programme.

Jobs & Career Perspectives

15 months after graduation, graduates of this course were asked about what they do and, if they are working, about their current job and their perspectives.

chart data
Source: HESA - Graduate Outcomes Survey Oct 10, 2023
This particular course

Entry Requirements / Admissions

Requirements for international students / English requirements

IELTS academic test score (similar tests may be accepted as well)

    • 5.5
    • Foundation / Pathway Courses
    • 7.0
    • Graduate Degrees Arts and Humanities/Economic and Social Science Subjects
    • 6.5
    • Graduate Degrees Science/Life Science Subjects
    • 7.0
    • Undergraduate Degrees Arts and Humanities/Economic and Social Science Subjects
    • 6.5
    • Undergraduate Degrees Science/Life Science Subjects
Get advice on which foundation courses are best for you to still study Marketing (International Marketing), MSc, if you do not meet the minimum requirements in terms of UCAS score, A levels, or English language requirements.

Normally a good undergraduate honours degree (2:1 or above) for MSc Marketing (International Marketing).

**IELTS: 6**5 overall with no element less than 6.0

Costs

Tuition Fees Marketing (International Marketing) MSc

Ireland £14100
EU £26000
England UK £14100
Northern Ireland £14100
Scotland £14100
Wales £14100
Channel Islands £14100
International £26000
Source: UCAS Dec 4, 2023

Average student cost of living in the UK

Rent £518
Water, gas electricity, internet (at home) £50
Supermarket shopping £81
Clothing £35
Eating out £33
Alcohol £27
Takeaways / food deliveries £30
Going out / entertainment (excl.alcohol, food) £24
Holidays and weekend trips £78
Transport within city £17
Self-care / sports £20
Stationary / books £13
Mobile phone / internet £13
Cable TV / streaming £7
Insurance £51
Other £95
  
Average student cost of living £1092

London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.

Source: Own research based on surveys and university data

University Rankings

Positions of University of Reading in top UK and global rankings.

Rankings of University of Reading in related subject specific rankings.

Business

    • #18 
    • #98 
    Business
    URAP University Ranking by Academic Performance - By Field
    [Published 22 July, 2023]
    • #14 
    • #14 
    Marketing
    CUG The Complete University Guide - By Subject
    [Published 08 June, 2023]

See all 29 university rankings of University of Reading

About University of Reading

The University of Reading is a publicly funded university in Reading, Berkshire, England. Reading has four major campuses; London Road and Whiteknights campus which are located in Reading itself, with Greenlands campus being found on the banks of the River Thames. The fourth campus is known as Iskandar Puteri, in Malaysia.

List of 375 Bachelor and Master Courses from University of Reading - Course Catalogue

Student composition of University of Reading

Total number of students enrolled at University of Reading by level Academic year 2021/22 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on February 2022
undergraduates:
11905
postgraduates:
3995
Total:
15900
Number of students enrolled in courses of subject “Marketing”: 3705 Academic year 2021/22 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on February 2022
Source: Academic year 2021/22 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on February 2022
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Where is this programme taught

Henley Business School
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Admission advice for international students