University of Surrey
International Marketing MSc
University of Surrey

Key Course Facts

Course Description

Why choose this course

This masters programme provides an excellent stepping stone to an exciting career in international marketing. You’ll benefit from our long and continuing tradition of research and teaching in both marketing and retail.

Run by the Department of Marketing, this course will stretch your intellect through its combination of an analytical approach and a global focus.

The course will encourage you to be entrepreneurial and innovative, providing you with valuable opportunities to engage with real international marketing problems throughout your studies. For example, you will be exposed to sustainability and ethical challenges faced by organisations in the global context.

As an MSc student of International Marketing, you’ll be based in Surrey Business School and be part of a vibrant community focused on improving business practice and creating a sustainable and positive change.

We were ranked 67th for business and economics in the world by the Times Higher Education World University Rankings 2023. The School is renowned for its:

World-class teaching and research

Strong focus on entrepreneurship and enterprise

Vibrant and diverse community

Excellent career prospects.

What you will study

Through our specialised modules, we’ll provide you with a comprehensive insider’s look at core international marketing concepts which will familiarise you with the strategies and tactics used in international marketing and the implications these can have. This course will inspire and mould you into a graduate ready to help tackle global marketing challenges. We’ll make sure that you’re well-equipped to navigate and understand the unique responsibilities that marketing professionals face in our ever-changing, globalised world.

With a combination of lectures, interactive seminars and IT lab workshops, we provide research-led teaching by experienced academics in international marketing and international business. Also, we offer practice-based teaching and learning by inviting experienced practitioners from international organisations. You'll also have the opportunity to develop marketing research skills which can be applied to various international marketing issues in your dissertation.

Entry Requirements / Admissions

Requirements for international students / English requirements

IELTS academic test score (similar tests may be accepted as well)

    • 6.5
    • All Degrees

We are proud to be one of the most culturally diverse universities in the UK, with more than 140 nationalities playing a role in university life. Our International Recruitment team are here to help you throughout the application process – from advising on choosing the right course to applying for a visa and preparing for your first few weeks at Surrey. You can contact them via [email protected] Applicants who require a Student Visa to study in the UK: To apply for a Student Visa, you must have a Confirmation of Acceptance (CAS) for the University you wish to study at. This is a unique number which will enable you to apply for your visa. The University is under no legal obligation to sponsor any individual and exercises caution with respect to issuing a Confirmation of Acceptance for Studies (CAS) to avoid risking its status as a Student sponsor. Confirmation of Acceptance to Study (CAS) will be issued in accordance with the Student Route and CAS Issuing Policy, available at: https://www.surrey.ac.uk/apply/policies

The University of Surrey offers a range of scholarships and bursaries to support our students, please visit https://www.surrey.ac.uk/fees-and-funding/scholarships-and-bursaries for more details.
Get advice on which foundation courses are best for you to still study International Marketing, MSc, if you do not meet the minimum requirements in terms of UCAS score, A levels, or English language requirements.

A minimum of a 2:2 UK honours degree or a recognised equivalent international qualification.

English language requirements

**IELTS Academic: 6**5 overall with 6.0 in each element.

Costs

Average student cost of living in the UK

Rent £518
Water, gas electricity, internet (at home) £50
Supermarket shopping £81
Clothing £35
Eating out £33
Alcohol £27
Takeaways / food deliveries £30
Going out / entertainment (excl.alcohol, food) £24
Holidays and weekend trips £78
Transport within city £17
Self-care / sports £20
Stationary / books £13
Mobile phone / internet £13
Cable TV / streaming £7
Insurance £51
Other £95
  
Average student cost of living £1092

London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.

Source: Own research based on surveys and university data

University Rankings

Positions of University of Surrey in top UK and global rankings.

See all 31 university rankings of University of Surrey

About University of Surrey

The University of Surrey is a government funded research university located in Guildford, England. The university’s stated goals are to become a leading global university performing important research and innovation, creating great researchers and achieving outcomes which make important contributions to society.

List of 341 Bachelor and Master Courses from University of Surrey - Course Catalogue

Student composition of University of Surrey

Total number of students enrolled at University of Surrey by level Academic year 2021/22 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on February 2022
undergraduates:
10985
postgraduates:
3275
Total:
14260
Number of students enrolled in courses of subject “Marketing”: 3060 Academic year 2021/22 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on February 2022
Source: Academic year 2021/22 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on February 2022
  • Student life at the University of Surrey
  • Moments Matter | University of Surrey
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  • Placement Student Testimonials 2018/19 | University of Surrey

Where is this programme taught

Stag Hill
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Admission advice for international students