Birmingham City University
Marketing with Advertising and Public Relations BA (Hons)
Birmingham City University

Key Course Facts

Student Reviews

Below you can see course specific reviews for 20 graduates of Marketing with Advertising and Public Relations BA (Hons) at Birmingham City University for each of the survey questions in comparison to the average for all UK degree courses in Marketing.

Overall student satisfaction
78 /100
20 total respondents
The NSS is commissioned by the Office for Students

Salary

Salary of Graduates in Marketing

Important: Salary data below is not course specific, but contains data of all students of Marketing at the university. Due to data collection methodology, salary data is mainly based on data related to undergraduate students.

  15 months after graduation 3 years after graduation 5 years after graduation
Median salary £24500 £24000 £29500
25-75 percentile range £21000 - £26000 £19000 - £29000 £21500 - £35500


Salary of all UK Graduates of Marketing

  15 months after graduation 3 years after graduation 5 years after graduation
Median salary £24828 £23894 £28290
25-75 percentile range £21885 - £27839 £19328 - £29416 £22315 - £36669

Course Description

Recognised by the Chartered Institute of Marketing our BA (Hons) Marketing with Advertising and Public Relations degree gives you the practice-based skills needed to succeed in the ever-changing discipline of marketing. This approach not only gives you the marketing knowledge needed but also the personal skills employers demand, allowing you to make an immediate impact upon graduation. This experience is further enhanced by the opportunity to undertake a yearlong placement.

Businesses value marketing more than ever due to its ability to identify opportunities, shape experiences and drive profits. It is an ever-evolving discipline, constantly responding to changes in technology and consumer behaviour.

To be successful in this exciting area not only requires a depth understanding of the core principles, but also relies on having the acumen and practical abilities to apply and adapt this knowledge in a wide variety of scenarios. This in-demand course has been designed to give you the practical and professional skills that employers seek through our practice based learning approach.

Professional Placement Year

This course offers an optional professional placement year. This allows you to spend a whole year with an employer, following successful completion of your second year, and is a great way to find out more about your chosen career. Some students even return to the same employers after completing their studies.

If you choose to pursue a placement year, you will need to find a suitable placement to complement your chosen area of study. You will be able to draw on the University’s extensive network of local, regional, and national employers, and the support of our Careers teams. If you are able to secure a placement, you can request to be transferred to the placement version of the course.

Please note that fees are payable during your placement year, equivalent to 20% of the total full-time course fee for that year.

Accredited by the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway.

Accredited by the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway.

Jobs & Career Perspectives

15 months after graduation, graduates of this course were asked about what they do and, if they are working, about their current job and their perspectives.

Current jobs

Required skill level of job after 15 months

Jobs of graduates of this course (15 months after graduation)

Example below based on all graduates of Marketing with Advertising and Public Relations BA (Hons) at Birmingham City University

50% Leisure, travel and related personal service occupations
30% Artistic, literary and media occupations
5% Process, plant and machine operatives

Entry Requirements / Admissions

UCAS Tariff of Accepted Students for this course

English language requirements

test Grade Additional Details
IELTS (Academic) 6

overall with no less than 5.5 in any level

Get advice on which foundation courses are best for you to still study Marketing with Advertising and Public Relations, BA (Hons), if you do not meet the minimum requirements in terms of UCAS score, A levels, or English language requirements.

Costs

Tuition Fees Marketing with Advertising and Public Relations BA (Hons)

England UK £9250 year 1
Northern Ireland £9250 year 1
Scotland £9250 year 1
Wales £9250 year 1
EU £16085 year 1
International £16085 year 1

Average student cost of living in the UK

Rent £518
Water, gas electricity, internet (at home) £50
Supermarket shopping £81
Clothing £35
Eating out £33
Alcohol £27
Takeaways / food deliveries £30
Going out / entertainment (excl.alcohol, food) £24
Holidays and weekend trips £78
Transport within city £17
Self-care / sports £20
Stationary / books £13
Mobile phone / internet £13
Cable TV / streaming £7
Insurance £51
Other £95
  
Average student cost of living £1092

London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.

How to apply

Application deadline:

January 1, 2025

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Possible Entry Points:

  • year 1 (Default entry point)

University Rankings

Positions of Birmingham City University in top UK and global rankings.

Rankings of Birmingham City University in related subject specific rankings.

Business

    • #42 
    • #54 
    Marketing
    CUG The Complete University Guide - By Subject
    [Published 08 June, 2023]

See all 17 university rankings of Birmingham City University

About Birmingham City University

Founded in 1853, Birmingham City University (BCU) is located in the city of Birmingham, England. The student population of this institution is made up of students from over 80 nationalities, which allows newly arrived foreign students to quickly feel welcome and at home. State-of-the-art facilities and resources await students on all courses, including the latest Engineering technology, 3D Printing studios, and Horology Workshops, just to name a few. BCU maintains a reputation for having a selective admissions process, so all applicants are recommended to prepare for their interview thoroughly.

List of 265 Bachelor and Master Courses from Birmingham City University - Course Catalogue

Student composition of Birmingham City University

undergraduates:
20675
postgraduates:
5010
Total:
25685
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Where is this programme taught

Curzon Building Campus
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