Marketing Communications and Advertising MSc
Kingston University
Key Course Facts
Course Description
Reasons to choose Kingston – Kingston Business School is one of only five per cent of the world’s business schools to be accredited by AACSB International. – You will be able to achieve a CIM qualification through exemptions awarded by the CIM for this degree. This qualification is highly sought after by employers. – Guest speakers, from marketing directors to media planners, come to Kingston to share up-tothe-minute information from their campaigns with our students.
About this course You will examine how communications and advertising function in the workplace, gaining a broad and deep knowledge of each marketing communications channel, with a focus on advertising.
You will develop communications plans that stand up to academic scrutiny, gain the skills to present your work to industry experts and to make recommendations to ad agency directors. You will pitch to professionals, who will critique your technique and your response to a brief. The work you complete on this course will build into a portfolio you can be proud to show recruiters.
Example modules – Marketing Communications and Advertising Strategy – Digital Communications and Analytics – Market Research and Data Analysis
Career opportunities You will graduate ready for roles such as account manager, media planner, customer insight and analytics executive, digital marketer, and marketing executive.
Entry Requirements / Admissions
Requirements for international students / English requirements
IELTS academic test score (similar tests may be accepted as well)
-
- 6.5
- All other courses
-
- 6.0
- Foundation / Pathway Courses
-
- 6.5
- Graduate Degrees
-
- 6.5
- Undergraduate Degrees
Costs
Tuition Fees Marketing Communications and Advertising MSc
| EU | £17500 | year 1 |
|---|---|---|
| England UK | £12100 | year 1 |
| Northern Ireland | £12100 | year 1 |
| Scotland | £12100 | year 1 |
| Wales | £12100 | year 1 |
| International | £17500 | year 1 |
Average student cost of living in the UK
| Rent | £518 |
| Water, gas electricity, internet (at home) | £50 |
| Supermarket shopping | £81 |
| Clothing | £35 |
| Eating out | £33 |
| Alcohol | £27 |
| Takeaways / food deliveries | £30 |
| Going out / entertainment (excl.alcohol, food) | £24 |
| Holidays and weekend trips | £78 |
| Transport within city | £17 |
| Self-care / sports | £20 |
| Stationary / books | £13 |
| Mobile phone / internet | £13 |
| Cable TV / streaming | £7 |
| Insurance | £51 |
| Other | £95 |
| Average student cost of living | £1092 |
London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.
University Rankings
Positions of Kingston University in top UK and global rankings.
See all 24 university rankings of Kingston University
About Kingston University
Founded in 1899, Kingston University is located in the suburban town of Kingston upon Thames, London. The university’s four campuses can be found in and around the town centre, with a free shuttle bus helping students to get there. This university offers what they call Flexi-stay accommodation, which allows students to book rooms in their residence halls for periods in which they expect to be studying exceptionally hard.
List of 307 Bachelor and Master Courses from Kingston University - Course Catalogue
Student composition of Kingston University
-
Total number of students enrolled at Kingston University by level Academic year 2021/22 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on February 2022
- undergraduates:
- 12155
- postgraduates:
- 4525
- Total:
- 16680
-
Number of students enrolled in courses of subject “Advertising”: 2555 Academic year 2021/22 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on February 2022
Where is this programme taught
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