Marketing BSc (Hons)
University of Essex
Key Course Facts
Student Reviews
Below you can see course specific reviews for 15 graduates of Marketing BSc (Hons) at University of Essex for each of the survey questions in comparison to the average for all UK degree courses in Business Studies.
This particular course
Salary
Salary of Graduates in Business and Management
Important: Salary data below is not course specific, but contains data of all students of Business Studies at the university. Due to data collection methodology, salary data is mainly based on data related to undergraduate students.
| 15 months after graduation | 3 years after graduation | 5 years after graduation | |
|---|---|---|---|
| Median salary | £26000 | £26500 | £32000 |
| 25-75 percentile range | £24000 - £30000 | £20000 - £32500 | £22500 - £41000 |
All Business and Management courses of University of Essex
Salary of all UK Graduates of Business and Management
| 15 months after graduation | 3 years after graduation | 5 years after graduation | |
|---|---|---|---|
| Median salary | £25087 | £24598 | £28842 |
| 25-75 percentile range | £21903 - £29746 | £18567 - £31945 | £21490 - £38869 |
All Business and Management courses in the UK
Course Description
How are marketing campaigns planned and managed? How does marketing to other businesses differ from promoting products and services to consumers? The global economy is undergoing unprecedented integration. Today’s marketers must thrive in crowded and rapidly changing markets. They must identify and respond to emerging customer trends in order to compete. This highly practical marketing course combines marketing theory with interactive projects, group work and business simulation games to explore the major issues facing marketers today. We develop your creativity, analytical and strategic decision-making skills so you can maximise business performance in fast-moving, digitally connected and international markets.
You study topics such as:
- digital marketing and social media
- the principles of markets, marketing and selling
- marketing strategy and planning
- services marketing
- business-to-business marketing
- consumer behaviour
- marketing communications
Your first year provides an introduction to essential business topics such as entrepreneurship, economics, accounting, finance, management and marketing. Upon graduation, you have the flexibility to continue your career in marketing, or pursue roles in other areas of business. You undertake an independent research project in your final year, where you explore an area of marketing of your choice to build your marketing portfolio before you enter this fast-paced sector. The University of Essex is one of just three UK universities to have received Q-Step Affiliate status, including for our BSc Marketing, to support the way we develop the quantitative skills of our graduates. This means we can provide work placement bursaries to develop your skills in evaluating numerical evidence, analysing data and designing research. We also offer the opportunity to follow a specialised degree path, where you graduate with enhanced quantitative skills. These are evidenced on your degree transcript, to help give you the competitive edge in the graduate job market. This course is taught at Essex Business School in Southend, one of the most entrepreneurial counties in the UK. Our research-led teaching ensures you learn about the latest academic thinking on issues affecting today’s business world. We’re focused on responsible management and sustainable business, with our students and staff joining us from all over the world. BSc Marketing can also be taken with an optional study abroad or placement year.
Jobs & Career Perspectives
15 months after graduation, graduates of this course were asked about what they do and, if they are working, about their current job and their perspectives.
All Business Studies courses of University of Essex
Current jobs
All courses of University of Essex
Required skill level of job after 15 months
All Business Studies courses of University of Essex
Jobs of graduates of this course (15 months after graduation)
Example below based on all graduates of Marketing BSc (Hons) at University of Essex
| 15% | Customer service occupations |
| 15% | Business and public service associate professionals |
| 15% | Finance Professionals |
| 15% | Teaching Professionals |
| 10% | Business and Financial Project Management Professionals |
| 5% | Managers, directors and senior officials |
| 5% | Administrative occupations |
| 5% | Business, Research and Administrative Professionals |
| 5% | Business and public service associate professionals |
| 0% | Customer service occupations |
Entry Requirements / Admissions
UCAS Tariff of Accepted Students for this course
This particular course
Requirements for international students / English requirements
IELTS academic test score (similar tests may be accepted as well)
-
- 6.5
- Graduate Degrees
-
- 6.0
- Undergraduate Degrees
Costs
Tuition Fees Marketing BSc (Hons)
| England UK | £9250 | year 1 |
|---|---|---|
| Northern Ireland | £9250 | year 1 |
| Scotland | £9250 | year 1 |
| Wales | £9250 | year 1 |
| Channel Islands | £9250 | year 1 |
| Ireland | £9250 | year 1 |
| EU | £20500 | year 1 |
| International | £20500 | year 1 |
Additional fee information
Fees displayed are for 2024-25 entry. Fees may increase for each academic intake and each academic year of study.
Average student cost of living in the UK
| Rent | £518 |
| Water, gas electricity, internet (at home) | £50 |
| Supermarket shopping | £81 |
| Clothing | £35 |
| Eating out | £33 |
| Alcohol | £27 |
| Takeaways / food deliveries | £30 |
| Going out / entertainment (excl.alcohol, food) | £24 |
| Holidays and weekend trips | £78 |
| Transport within city | £17 |
| Self-care / sports | £20 |
| Stationary / books | £13 |
| Mobile phone / internet | £13 |
| Cable TV / streaming | £7 |
| Insurance | £51 |
| Other | £95 |
| Average student cost of living | £1092 |
London costs approx 34% more than average, mainly due to rent being 67% higher than average of other cities. For students staying in student halls, costs of water, gas, electricity, wifi are generally included in the rental. Students in smaller cities where accommodation is in walking/biking distance transport costs tend to be significantly smaller.
How to apply
Application deadline:
January 1, 2025
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Possible Entry Points:
- year 1 (Default entry point)
- year 2
- year 3
University Rankings
Positions of University of Essex in top UK and global rankings.
Rankings of University of Essex in related subject specific rankings.
Business
-
-
- #33
- #238
-
- Business
-
URAP University Ranking by Academic Performance - By Field
[Published 22 July, 2023]
-
-
- #36
- #48
-
- Marketing
-
CUG The Complete University Guide - By Subject
[Published 08 June, 2023]
See all 29 university rankings of University of Essex
About University of Essex
The University of Essex, is a public, research university where curiosity prevails and thinking outside the box isn’t just encouraged, it’s expected. Based in the county of the same name, Essex, the main campus is located in Wivenhoe Park, near Colchester. It is home to the university’s three faculties, Humanities, Science & Health and Social Sciences, as well as a very large community of local rabbits, and other small fauna typical of the English countryside.
List of 921 Bachelor and Master Courses from University of Essex - Course Catalogue
Student composition of University of Essex
-
Total number of students enrolled at University of Essex by level Academic year 2021/22 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on February 2022
- undergraduates:
- 12070
- postgraduates:
- 3690
- Total:
- 15760
-
Number of students enrolled in courses of subject “Marketing”: 2665 Academic year 2021/22 - Full-time equivalent student enrollments published by Higher Education Statistics Agency (HESA) on February 2022
Where is this programme taught
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Similar courses
| Program | University | Student satisfaction | Unemployed | Dropout | Tuition (UK) | Tuition (International) |  UCAS Tariff |
City | ||
|---|---|---|---|---|---|---|---|---|---|---|
|
Consumer Behaviour and Marketing with International Foundation Year - September Entry BSc (Hons) | University of Reading | 63% | 5% | 5% | £9250 | £22350 | 137 | Reading | On campus Full-time |
|
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|
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|
Marketing and Philosophy & Ethics BA (Hons) | Liverpool Hope University | 90% | 5% | 15% | £9250 | £12500 | 111 | Liverpool | On campus Full-time |
|
Fashion Management with Marketing BA (Hons) | Southampton Solent University | - | - | - | £9250 | £15000 £16125 | - | Southampton | On campus Full-time |
|
Business and Marketing BA (Hons) | De Montfort University | 71% | 5% | 11% | £9250 | £15250 £15750 | 88 | Leicester | On campus Full-time |
|
Fashion Business and Marketing BA (Hons) | The University of Winchester | 42% | 0% | 5% | £9250 | £16700 | 124 | Winchester | On campus Full-time |
|
|
Business Management with Marketing with Placement and Foundation Year BSc (Hons) | Southampton Solent University | - | - | - | £9250 | £13020 £14000 | - | Southampton | On campus Full-time |
|
Marketing and Management (with Study Abroad) BA (Hons) | University of Hull | 80% | 0% | 10% | £9250 | £15400 | 126 | Hull | On campus Full-time |
|
|
Management and Marketing (including Placement Year) BSc (Hons) | University of Essex | 64% | 5% | 5% | £9250 | £20500 | 147 | Colchester | On campus Full-time |
Ranking publishers
The University League Tables
- Published:
- 08 June, 2023
Urap
- Published:
- 22 July, 2023
